<http://schema.org/target>
"android-app://com.guardian/http/www.theguardian.com/music/2013/may/03/verdi-art-must-not-die"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.theguardian.com/music/2013/may/03/verdi-art-must-not-die?view=mobile>