<http://schema.org/alternativeHeadline>
"New Watters Wedding Dresses: Best New Wedding Dresses, Wedding Gowns: Glamour.com"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.glamour.com/weddings/blogs/save-the-date/2014/05/new-watters-wedding-dresses-aw>