<http://schema.org/description>
"The Next Web will be participating in an awesome challenge called the Enterprise Entrepreneurship Challenge from Acceleprise, which is opening up its doors for applications today.  ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2012/05/22/announcing-the-acceleprise-enterprise-entrepreneurship-challenge/>