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"  Fall is finally here, and as the seasons change, women also look to change their hair color. And while no one can deny the convenience and luxury of a salon hair color experience, those of us on a budget welcome the less costly alternative option of coloring our hair at home. Drug store shelves are lined with brightly colored boxes of at-home hair color kits, offering consumers long-lasting shine and great color coverage when we use the products. But, which of these actually measure up? So, to figure out which of these kits were worth the money, the Beauty lab at the Good Housekeeping Research Institute brought in nine of the leading brands of at-home hair color kits each in a shade of brown, red, and blonde. Of the nine brands, seven were permanent and two were semi-permanent hair colors. The permanent brands either provided 100% gray coverage, claimed to work in 10 minutes, or were root touch up products. Following the instructions, we applied the permanent dyes to swatches of 50% gray hair, while the semis were put on swatches with only 10% gray. We then let the dyes work their magic. After coloring the hair, we ventured to see how well the hair color stood up to a month of real wear, and subjected all the hair swatches to 20 cycles of washing using our swatch washing station. All hair swatches were washed using the same flow rate of water and at the same constant temperature. We then blow dried each hair sample and treated them to 4 hours of UV light exposure. Our lab team then evaluated them for shine, gray coverage and fade resistance.  The results were mixed. On average, we found that boxed hair color kits worked best in providing shine, and not so much in covering grays or resisting fading of hair. If you are a brunette, Revlon Color Silk in Dark brown will offer you not only great gray coverage, but will also resist fading and give you great shine. Curious about our other hair color test results? click here. "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.goodhousekeeping.com/institute/a20704/coloring-your-hair-at-home/>