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"If her stage ensembles weren&amp;#x27;t enough proof that Rihanna is comfortable in her skivvies, then this should be: The singer is the new face (and body!) of Emporio Armani Underwear. She was one of the pioneers of the pop star pantsless movement--and with a bum like that, who could blame her!?--and now, Rihanna will officially put her derriere on the line for a campaign. According to Vogue UK, &amp;quot;The singer will appear in campaigns for Emporio Armani Underwear and Armani Jeans from autumn/winter 2011-12. Although no images have yet been released, Armani has revealed that the shoot took place recently in New York and will launch in September.&amp;quot; She&amp;#x27;s following in the footsteps of Megan Fox, who seriously sizzled in the previous year&amp;#x27;s campaign, and Victoria Beckham, who wowed us with her surprisingly muscular physique and stripped down next to her hot husband. What do you dolls think of Armani&amp;#x27;s choice to put Rihanna in their new ad campaign? Do you think her photos will be as sexy as Megan&amp;#x27;s? Does she make you want to buy more underwear? Discuss! PLUS... - I&amp;#x27;m obsessed: Rihanna&amp;#x27;s steamy new single, &amp;quot;California King Bed&amp;quot; - Fashion Faceoff: Rihanna vs. Sofia Coppola in C&amp;amp;eacute;line - Obsessed with this Dress: Zoe Saldana in Armani More Ways to Get Glamour: NEW! Now You Can Read Glamour on Flipboard! Get the latest fashion updates via Twitter on @glamour_fashion Check our chic Tumblr! Read Glamour magazine on your iPad&amp;amp;#8212;print subscribers, it&amp;amp;#8217;s now part of your subscription plan! Like freebies? Enter the latest Glamour sweepstakes! Sign up for our fashion and beauty newsletters to get easy style tips (it&amp;#x27;ll make your inbox 10x sexier, we promise). And, did you know you can read glamour.com on your smart phone?! It&amp;amp;#8217;s the ultimate boredom buster. Photo: Tim Mosenfelder/Getty Images Want even more STF? Follow us on Twitter! Latest Tweets!Follow us on Twitter!jQuery(&amp;quot;.blog-tweets&amp;quot;).tweet({username:[&amp;quot;glamour_fashion&amp;quot;,&amp;quot;cindi_leive&amp;quot;], count: 3});"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.glamour.com/fashion/blogs/dressed/2011/07/rihanna-is-the-new-bod-of-empo>