<http://schema.org/headline>
"SportsRadio 1450 Shootout: Springfield 55, Rich South 42"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.sj-r.com/article/20131207/SPORTS/131209621/10369/www.sj-r.com/www.sj-r.com/www.sj-r.com/realestate>