<http://schema.org/description>
"The head of Bacardi has called on spirits producers to do more to improve consumers&amp;#39; knowledge of cocktails to help drive growth in the overall category."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-drinks.com/news/bacardi-chief-urges-education-drive-around-cocktails_id111807.aspx>