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"By Luke Kerr-Dineen Oh, the scorn of those equipment luddites. Who cares if my new club is slightly different than your old one? It's called science, people. Get with it.That's the essence of Nike's new..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.golfdigest.com/story/nikes-new-commercial-makes-fun-of-people-who-dont-like-aweso?/golf-tours-news/blogs/local-knowledge/2014/01/nikes-new-commercial-makes-fun-of-people-who-dont-like-aweso.html&/golf-tours-news/blogs/local-knowledge/2014/01/nikes-new-commercial-makes-fun-of-people-who-dont-like-aweso.html>