<http://schema.org/url>
<http://www.businessweek.com/articles/2014-01-16/why-2014-will-finally-be-the-year-of-the-online-grocer>
<http://www.bloomberg.com/bw/articles/2014-01-16/why-2014-will-finally-be-the-year-of-the-online-grocer>