<http://schema.org/about>
"We go through a lot of cell phones. And yesterday we noted that only around 10% of Americans recycle their cell phones. That's why the efforts of businesses like"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.treehugger.com/clean-technology/recellular-spares-landfills-from-over-16-million-pounds-of-e-wasted-cell-phones.html>