<http://schema.org/about>
"Today may be Blog Action Day, with the focus on climate change, but it's also Global Handwashing Day (who knew...?) and as part of that UNICEF has"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.treehugger.com/green-food/15-million-children-die-a-year-from-diarrhea-unsafe-drinking-water-lack-of-handwashing-to-blame.html>