<http://schema.org/description>
"Coca-Cola Amatil (CCA) has admitted that its FIFA World Cup marketing failed to deliver expected sales boosts as consumers in Australia suffer &amp;quot;promotion fatigue&amp;quot;."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-drinks.com/analysis/just-on-call-fifa-effect-fizzles-out-for-coca-cola-amatil_id114608.aspx>