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"The Daily Digit today is $4.59 billion.               That's McDonald's global sales figure for the fourth quarter of last year.               The number includes an unexpected December spike at established U.S. restaurants, which helped lift the fast-food giant's fourth-quarter profits above analysts' estimates.               The trick was to open on Christmas and shift the limited-time offering of its popular McRib sandwich to the last month of the year.               Fourth-quarter global sales at restaurants open at least 13 months were up 0.1%. Not bad, taking into consideration that analysts on average had anticipated a decline.               The world's largest restaurant chain is facing heavy-weight competition from rivals Burger King and Yum Brands, in a tough fight for penny-pinching consumers.               In fact, Mickey D's says it expects global same-store sales to be down in January."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.reuters.com/video/2013/01/23/daily-digit-459b-mcdonalds-sales?videoId=240693094&videoChannel=5>