<http://www.w3.org/1999/02/22-rdf-syntax-ns#first>
<http://ghk.h-cdn.co/assets/cm/15/11/768x516/54feeb05cd7f5-picnic-ll-bean-softpack-family-size-cooler-sunburst-xl.jpg>
<http://www.goodhousekeeping.com/food-products/g345/perfect-picnic/?src=shelter_footer>