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"Welcome to our twenty-third Tumblr Tuesday, where every Tuesday we celebrate our love of Tumblr by interviewing the mastermind behind a new blog.\u00A0Tumblr, a New York City based startup, is like the FFFFound for the rest of the world. It\u2019s as shareable and fast-paced as Twitter but populated with more in-depth text and rich images.\r\n\r\nYesterday,\u00A0we announced\u00A0that Tumblr is now serving 120 million people and 15 billion pageviews every month! But Tumblr\u2019s founder and CEO\u00A0David Karp admits\u00A0that one area the blogging network hasn\u2019t performed well enough at thus far is content discovery \u2013 which is what our weekly column Tumblr Tuesday is all about.\r\n\r\nFor this week's Tumblr Tuesday, we're crossing the pond to catch up with London-based graphic designers Gareth Howat, Jim Sutherland, Rory Brady who've created the witty, stick-figured Tumblr:\u00A0Olympic Non-Events 2012.\r\n\r\n\r\n\r\nCBM: What was the inspiration behind this blog? The Apple on the head moment, so to speak.\r\n\r\nJim Sutherland: We had the idea for this 20 years ago, but never got round to doing it. Now seemed like a good time. There's a lot of slick, sponsorship advertising happening now, and we wanted to do something simple.\r\n\r\nCBM: There's quite a bit of moaning going on about the Olympics coming to London because of how it will congest the city... what are your thoughts on this?\r\n\r\nJS: It's easy to knock the organisation. I think it's an amazing thing overall. Some things won't go so well, but let's enjoy it.\r\n\r\n\r\n\r\nCBM: Did you hear your tube is getting free WiFi?\r\n\r\nJS:\u00A0No, I hadn't heard that. I wish we could escape being in touch constantly. The tube is a sanctuary from mobile phones, email and twitter. It's a shame.\r\n\r\nCBM: What are your plans for the Olympics 2012 in London?\r\n\r\nJS:\u00A0To enjoy it. We are lucky to live in London.\r\n\r\nCBM: Do you have a favorite Olympic sport? What is it?\r\n\r\nJS:\u00A0Archery or table tennis.\r\n\r\n\r\n\r\nCBM: Did you play any sports growing up?\r\n\r\nJS:\u00A0Rugby, football, cricket, table tennis.\r\n\r\nCBM: Which non-event do you think you'd win? And why?\r\n\r\nJS:\u00A0Probably Wrestling with my conscience. I worry a lot.\r\n\r\n\r\n\r\nCBM: What are your plans for this Tumblog in the future?\r\n\r\nJS:\u00A0Just keep adding to it, and seeing what suggestions come in.\r\n\r\nCBM: What other Tumblrs do you love that we should know about?\r\n\r\nJS:\u00A0I don't know enough. There are some amazing things out there it's hard to keep up. This is our first one, I think we might do more.\r\n\r\n\r\n\r\nHope you enjoyed this! Also, check out our Tumblr Tuesday from weeks\u2019 past:\r\n\r\n\tClients From Hell features the horrors of the creative biz\r\n\tMeet the woman behind Silicon Valley Ryan Gosling\r\n\tMeet the man behind \u201CAnimals Being Dicks\u201D\r\n\tLoot-alikes matches London looters with their celebrity counterparts\r\n\tFoodspotting\u2019s Amy Cao picks her top 5 Tumblrs for foodies\r\n\tThe Fax Blog takes submissions by fax (only if you have the secret #)\r\n\tStocking is the new Planking\r\n\tF*ck You Yelper takes down one critic at a time\r\n\tHungover Owls\r\n\tPaper Tissue\r\n\tCAPTCHArt\r\n\tKim Jong-il Looking at Things\r\n\tMagical Game Time\r\n\tHot Chicks of Occupy Wall Street\r\n\tLiterally Unbelievable\r\n\tThe Fluffington Post\r\n\tDid You Get the Memo?\r\n\tDanger is Everywhere\r\n\tANIMALS TALKING IN ALL CAPS\r\n\tNerd Holiday\r\n\tReal Menswear\r\n\tThe Burning House\r\n\tMastergram\r\n\tPlaid Forever\r\n\r\nimage credit:\u00A0Rob Byron\u00A0via shutterstock"^^<http://www.w3.org/2001/XMLSchema#string>
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