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"It's been said that the ultimate user interface would be \"a little box with a single red button; when pushed it would give you exactly what you need exactly when you need it.\" We'd like to think that this was the inspiration that led two ex-Naughty Dog staffers to create game studio Big Red Button Entertainment. Or maybe their inspiration was a little less high-minded. We don't know.Anyway, the new studio has vowed to become the \"United Artists of games\" (much like EA) by creating \"original character based intellectual properties for cross platform and cross media development.\" OK, so that doesn't really mean anything, but with titles like Crash Bandicoot, Jak &amp;amp; Daxter and Uncharted: Drake's Fortune to the creators' credit, we're still excited about the possibilities. Hey, maybe they should design some games for the Buzz controller. Y'know ... because it has a big red button ...? No? Not funny? FINE! WHO ASKED YOU?!"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.engadget.com/2008/02/15/ex-naughty-dog-staffers-start-big-red-button-entertainment/>