<http://schema.org/description>
"Apple is pursuing a plan to introduce a streaming TV service by Christmas this year, in spite of the &amp;quot;tough time&amp;quot; it is having bringing media and content producers on board, ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apple/2012/03/02/apple-reportedly-launching-streaming-tv-service-by-christmas-despite-content-provider-reluctance/>