<http://schema.org/target>
"http://www.tampabay.com/search/?q={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.tampabay.com/news/education/k12/pine-view-elementary-celebrates-art-room-redesigned-by-hgtvs-novogratzes/1206486>