<http://schema.org/description>
"With all of the record breaking projects going on over at Kickstarter, it seems like everyone wants in on the crowdfunding action these days.\r\n\r\nSince a lot of people are using YouTube ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/google/2012/04/17/youtube-now-lets-you-direct-annotations-to-kickstarter-and-indiegogo-projects/>