<http://schema.org/description>
"Welcome to our twenty-third Tumblr Tuesday, where every Tuesday we celebrate our love of Tumblr by interviewing the mastermind behind a new blog.\u00A0Tumblr, a New York City based startup, ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/socialmedia/2012/01/31/tumblr-tuesday-olympic-non-events-2012-kicks-off-in-london/>