<http://schema.org/description>
"According to Jack Dorsey, payment service Square was almost called 'Squirrel' and the card reader dongle was made of wood and shaped like an acorn. Until he had lunch at Apple. Update ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apple/2011/05/26/squares-name-and-design-were-changed-by-a-lunch-at-apple/?awesm=tnw.to_18Xie>