<http://schema.org/description>
"Sky has announced a wealth of new features rolling out to its Sky+ HD customers in the UK from today, many of which promise to make it easier to find new shows to watch, as well as ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/uk/2014/08/21/sky-introduces-new-recommendation-engine-smart-series-link-skyhd-tv-customers/>