<http://schema.org/about>
"\nSustainability Must Go Mainstream\nPunk rock wouldn't be very punk if everyone listened to it. This isn't the case with the sustainability movement \u2014 which, as we argued in our first guest post on why green branding and marketing is important, isn't"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.treehugger.com/corporate-responsibility/green-branding-why-originality-matters.html>