<http://schema.org/keywords>
"Basic Materials (TRBC)"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.reuters.com/article/2013/02/26/firstmajestic-results-idUSL4N0BQ5NO20130226?type=companyNews&feedType=RSS&feedName=companyNews&rpc=43>