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"Public relations is rapidly changing to keep up with the rapid pace of social media. PR is no longer a siloed function or an afterthought; smart organizations are using new PR tactics to grow their businesses, better connect with users and increase their brand equity. \nAt our biggest conference of the year, Mashable Connect, Mashable's SVP of marketing and communications Stacy Green will sit down with public relations leader Sarah Evans to discuss the current and future state of PR. Their conversation will explore the influence of individuals versus brands, hijacking online conversations for PR, the impact of social on the industry, and the latest trends shaping future PR. \nThis is your last chance to get tickets to Mashable Connect!\n\n\nThis three-day conference is a must-attend event for leaders of the Connected Generation. This is a rare opportunity to spend time with digital leaders and influencers, hear from some of the leading minds tackling the toughest issues in the space, make valuable connections, and spend time with the Mashable team.  \nSara Evans\nSarah Evans is the owner of Sevans Strategy, a public relations and new media consultancy. It's her personal mission to engage and employ emerging technologies in all communication that connects her with a rapidly growing community of more than 120,000 people.\nA self-described \"social media freak,\" Sarah created and moderates #Journchat, the first-ever weekly live tweetchat for public relations professionals, journalists and bloggers. She previously blogged at PRsarahevans.com and shares a daily resource for public relations professionals called Commentz.\nSarah can be seen in Vanity Fair's \"America's Tweethearts,\" Forbes' \"14 Power Women to Follow on Twitter\" and Entrepreneur's \"Top 10 Hot Startups of 2010.\"\nFollow Sara on Twitter @prsarahevans.\nStacy Green\nStacy Green is senior vice president of marketing and communications for Mashable, where she is responsible for the company's brand, marketing and all communications. Before joining Mashable, she spent several years at the New York Times, where she led digital PR and worked on social media marketing for nytimes.com.  She recently wrote about five key trends in digital PR.\nFollow Stacy on Twitter @stacygreen.\nEvent Information\n\nOur annual destination conference, Mashable Connect, brings our community together for three days to connect offline in an intimate setting at the Contemporary Resort at Walt Disney World\u00AE. Registration is now open. \nHeld in a unique location away from everyday distractions, Mashable Connect is a rare and valuable opportunity to be surrounded by digital leaders across industries. You\u2019ll spend time with Mashable\u2019s passionate and influential community, hear from top speakers who will provide insight into the the technologies and trends that are shaping the next era of digital innovation, and get to spend time with the Mashable team.\nTo keep Mashable Connect as intimate as possible, only a limited amount of tickets are available.\nYou can see our full agenda of topics and speakers here.\nA Look Back at Last Year\u2019s Mashable Connect\n\n\nMashable Connect 2011 Recap [VIDEOS &amp; PICS]\n\n\n\n\n\n\n\n5. Mashable Connect Dinner\nAttendees connect over delicious food.\n\n\n\n\n\n\n\n\n\n\n4. Social TV Panel with HBO and Bravo\nSabrina Caluori (left), director of social media and marketing at HBO, and Lisa Hsia (right), executive vice president at Bravo Digital Media, talk with Mashable reporter Christina Warren about the future of television and social TV.\n\n\n\n\n\n\n\n\n\n\n7. Conversation on Stage\nMashable's associate editor for marketing and media, Lauren Indvik, talks with Greg Clayman, publisher of The Daily. Clayman discussed the iPad-only publication's first few months and its goals for the future.\n\n\n\n\n\n\n\n\n\n\n6. Jump!\nAttendees show their excitement at Epcot.\n\n\n\n\n\n\n\n\n\n\n8. Karaoke \nThe Mashable editorial team shows its true talent on stage during karaoke with a live band.\n\n\n\n\n\n\n\n\n\n\n3. Mickey Mouse \nA team poses at a checkin spot for the Mashable Connect Race.\n\n\n\n\n\n\n\n\n\n\n2. Keynote Speech\nPete Cashmore, founder and CEO of Mashable, delivers his keynote speech at Mashable Connect at Disney World.\n\n\n\n\n\n\n\n\n\n\n1. Mashable Connect Race Powered by Gowalla\nTeam members check in to a race location at Magic Kingdom during the Mashable Connect Race powered by Gowalla.\n\n\n\n\n\n\n\n\n\n\n9. Speed Networking\nAttendees making lots of connections in a short period of time during Speed Connections.\n\n\n\n\n\n\n\n\n\n\n10. \"The War Room\"\nThis is where the stories about Mashable Connect were created. \n\n\n\n\n\n\n\n\n\n\n11. David Karp\nFounder and CEO of Tumblr talks about the power of identity on the web.\n\n\n\n\n\n\n\n\n\n\n12. Adam Hirsch\nAdam Hirsch, Mashable's COO, makes an announcment. \n\n\n\n\n\n\n\n\n\n\n13. Adam Rich\nAdam Rich, founder and editor-in-chief of Thrillist, presents talks about how e-mail is the fundamental social medium.\n\n\n\n\n\n\n\n\n\n\n14. Christy Tanner\nChristy Tanner, general manager and executive vice president of TV Guide Digital talks about how social media is (and is not) transforming the entertainment business.\n\n\n\n\n\n\n\n\n\n\n15. Josh Williams\nJosh Williams, CEO of Gowalla, discusses what brands and consumers can expect for the future of location. He says these apps should be used for crafting the narrative of your life, as defined by the places you go, the people you meet and the photos you capture.\n\n\n\n\n\n\n\n\n\n\n16. Zach Sniderman\nZach Sniderman, Mashable's assistant features editor, introduces speaker Aaron Sherinian, executive director of communications and public affairs for the United Nations Foundation.\n\n\n\n\n\n\n\n\n\n\n17. Aaron Sherinian\nAaron Sherinian, executive director of communications and public affairs for the United Nations Foundation, addresses crowdpushing and why non-profits want your help.\n\n\n\n\n\n\n\n\n\n\n18. Steve Rubel\nSteve Rubel, executive vice president of global strategy and insights at Edelman, delivers his presentation, \"Authority in the Age of Overload.\"\n\n\n\n\n\n\n\n\n\n\n19. Sharon Feder\nSharon Feder, Mashable's managing editor, gives a speech. \n\n\n\n\n\n\n\n\n\n\n20. David Jones, Sharon Feder &amp; Adam Ostrow\nKeynote speaker David Jones, global CEO of Havas and Euro RSCG, hangs out with Mashable's Sharon Feder and Adam Ostrow.\n\n\n\n\n\n\n\n\nSupporting Sponsors\nThumbnail image courtesy of iStockphoto, fotosipsak"^^<http://www.w3.org/2001/XMLSchema#string>
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