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"Hoping to raise money for the Haiti earthquake relief effort, Bono, Jay-Z, Justin Timberlake, Bruce Springsteen, Taylor Swift, Alicia Keys, and Coldplay and somewhere around 100 other stars will entertain viewers on both the web and traditional TV tomorrow night at 8 p.m. ET in a benefit called Hope For Haiti Now: A Global Benefit for Earthquake Relief.\nThe telethon was organized by MTV Networks and George Clooney, and other networks taking part will include the websites of MySpace, YouTube, Hulu, AOL, Fancast, VH1, CBS, MSN, Bing, Yahoo, Rhapsody, TV.com, BET and CNN. The event will be streamed by mobile providers AT&amp;T, Verizon and Sprint, too. There will be more than 30 networks involved once all's said and done. Expect this to dominate both the Internet and the television tomorrow night.\nA U2/Jay-Z/Rihanna collaboration and a jam including Kid Rock, Keith Urban and Sheryl Crow will be among the main events. They've got a little something for everybody planned, it looks like.\nMost of the sites that are hosting this event haven't created pages to visit yet, but show up at any of the networks before the show starts and you'll find your way.\n[UPDATE] See the bottom of this post for links and a livestream embed.\nLive Chat: More Engagement, More Donations\nLive chats managed by Gigya \u2014 the same company that did the MTV/Facebook/LG Avatar webcast with James Cameron \u2014 will accompany the MTV, VH1 and CBS webcasts.\nGigya told us that MTV Networks is working with them again to recreate the \"lean forward\" level of participation it achieved with the Avatar webcast. The live chat makes the donating experience public; folks in the chat will probably encourage one another to donate, and people will be more likely to donate if they know they can impress their friends. Gigya has found that these webcast chats drive more traffic and more word-of-mouth promotion, which will in turn lead to a greater volume of donations.\n[img credit: iamguilty]\nLivestream\n\n\n\n\n\n\nLive TV : Ustream\n\nOther Places to Watch the Event\n- YouTube\n- MTV\n- Myspace"^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2010/01/21/help-haiti-now-webcast/>