<http://schema.org/headline>
"Meet FlyingFlips, a crowdsourced fashion company that supports artists and clothes the poor"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apps/2012/08/13/meet-flyingflips-crowdsourced-fashion-company-chairty-asdflsdflsdfj/>