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"   Jean Paul Gaultier SS12. Photo: Imaxtree  If there were one word to describe the hair at Jean Paul Gaultier&amp;#039;s spring 2012 show, it would be gravity-defying; Redken&amp;#039;s creative consultant Guido Palau created `50s-style sculpted rolls that circled models&amp;#039; heads like crowns, adding a bit of height and some edge. It&amp;#039;s the type of coif that works on the runway, but risks falling flat\u2014literally\u2014when you try recreating it at home. Since cloning Palau isn&amp;#039;t an option, Redken did the next best thing: They created Powder Grip 03, which gives tresses enough texture and fullness to handle dramatic updos. The product, which launches this month, is like a grittier version of hair powder, with just a little bit making a difference. &amp;quot;To me, Powder Grip 03 mattifying hair powder is genius\u2014it creates maximum hold and volume, yet is so lightweight it feels like there&amp;#039;s nothing in your hair,&amp;quot; explains Redken&amp;#039;s Brand Ambassador (and owner of Cutler/Redken salons) Rodney Cutler. &amp;quot;The result is this larger-than-life texture that I could normally only create for my clients by layering in both a volumizing product and a hairspray. It&amp;#039;s the perfect solution whether you&amp;#039;re trying to achieve beachy texture and separation or build the base for a long-lasting updo, yet is easy to apply at home or on-the-go.&amp;quot; To get overall matte texture (ideal if you&amp;#039;re not headed somewhere tropical for the holidays but want to look like you spent all week in the ocean), rub a small amount of powder into your hands before working it through your hair, with an added focus on the ends. For something a bit more dramatic\u2014like the Gaultier greaser rolls or the French twist at Louis Vuitton (another Palau creation)\u2014shake the product directly on your roots before styling. And if you&amp;#039;d just like to milk your blow-out for a few extra days, Powder Grip 03 can help with that, too: The matte finish makes it easy to go an extra day or two without washing. "^^<http://www.w3.org/2001/XMLSchema#string>
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