<http://schema.org/alternateName>
""^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ezvacuum.com/vacuum-cleaner-brushrolls-c-7/hoover-roller-brushes/hoover-roller-brush-for-windtunnel-canisters-90001371-48414084-p-2400.html>