<http://schema.org/description>
"WeCycle may sound an awful lot like 'recycle', but this iPhone app is more about recording cyclists' every movement than converting waste into reusable material.\r\n\r\nTravelAI, the developers ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apps/2014/08/22/wecycle-wants-crowdsource-cyclists-every-movement-help-make-roads-safer/b-461/>