<http://schema.org/about>
"Green businesses today can no longer just get by on the merits of being \"green\" or \"eco-friendly\" or \"natural.\" With the acute interest in all things green these days, the savvy business person must stay one"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.treehugger.com/corporate-responsibility/trees-for-the-future-dont-count-your-footprint-just-plant-a-tree.html>