<http://schema.org/name>
"\u306A\u304B\u3088\u3057\u306E\u305F\u306D \uFF08\u82B3\u6587\u793E\u30B3\u30DF\u30C3\u30AF\u30B9\uFF09"^^<http://www.w3.org/2001/XMLSchema#string>
<http://honto.jp/netstore/pd-book_25986811.html>