<http://schema.org/description>
"Apple's stores are now a member of our standard\u00A0experiential\u00A0lexicon. So too are buzzword-choked sales pitches. And so is booze. What happens when you throw the three together?\r\n\r\nYou ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/shareables/2013/03/27/if-you-fuse-booze-an-apple-store-and-smartphone-hype-together-you-get-this-video/>