<http://schema.org/sourceOrganization>
"The Next Web"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apps/2012/10/25/view-later-service-pocket-gets-a-crisp-and-capable-mac-app-at-last/?uid=d6634b47ab86ba985eb5ec7ef9502e9e38d6ae9f&awesm=tnw.to_e6Wk>