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"The Alan Partridge Movie will unveil its first official trailer tomorrow (March 15), it has been announced. Steve Coogan&amp;#039;s film version of the TV comedy icon will also confirm its official title and release date at noon on Friday.  A new official image from the film has been released today, showing Partridge sitting at a desk, along with a North Norfolk Digital mug and a calendar of himself. Coogan&amp;#039;s character was seen with an air rifle while filming scenes for the film in the seaside town of Sheringham last month. Plot details for the project have yet to be revealed, but writers Neil Gibbons and Rob Gibbons said last year that the comedy will follow Alan&amp;#039;s radio station North Norfolk Digital being taken over by a giant media conglomerate and renamed Shape. Alan&amp;#039;s faithful PA Lynn (Felicity Montagu), Geordie BP garage worker Michael (Simon Greenall) and rival DJ Dave Clifton (Phil Cornwell) will return for the movie. The Alan Partridge Movie will be released in UK cinemas on August 16. In pictures - Steve Coogan films in Sheringham:  "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.digitalspy.com/movies/alan-partridge-alpha-papa/news/a465789/alan-partridge-movie-set-to-unveil-teaser-trailer-official-title/>