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"  When Google Glass announced late last night that they were partnering with this brand called Luxottica, some people might&amp;#039;ve taken to the search engine to figure out what that meant. But us? We had a decent handle on the implication. Luxottica is sort of the be-all and end-all of eyewear: They own Ray-Ban, Oakley, and Persol, and currently have the licenses to Chanel, Burberry, and Prada glasses, just to name a few. So the subtext of the news was loud and clear\u2014Google Glass is really, truly going mainstream. Related: The Curious Double Standard of Google Glass A release from Luxottica pinpoints two of their most famous brands, Ray-Ban and Oakley, as the ones that &amp;quot;will be a part of the collaboration with Glass,&amp;quot; though they don&amp;#039;t rule out the idea that more of their brands could be involved in the future, too. Regardless, it seems like a smart way to bring Google Glass to the masses, with way more staying power than any of Google&amp;#039;s stunts have had before (hi, Diane von Furstenberg wearing the frames on her fashion show runway).  Although, to be honest, one part of the news confuses us: Google Glass and Luxottica promise to couple &amp;quot;high-end technology with avant-garde design, offering the best in style, quality and performance.&amp;quot; But really, &amp;quot;avant-garde design&amp;quot; isn&amp;#039;t totally what we&amp;#039;re hoping for here. It&amp;#039;s that the classics\u2014the Oakley Frogskins, the Ray-Ban Aviators\u2014will get the Google Glass update, but keep the same outside shell, so maybe, just maybe, it&amp;#039;ll help transition us to the idea of wearing a computer an inch away from our retinas. Oh, and that Google Glass-ified versions of our favorite frames won&amp;#039;t be as easy to leave on a brunch table or forget in the cup holder of a car as our usual pairs of Wayfarers or Aviators always, always seem to be. (Regular Google Glass is projected to cost around $300 when it&amp;#039;s available to consumers, and we can&amp;#039;t imagine the Ray-Ban or Oakley versions will be all that much cheaper.) Photos: Courtesy of Hulton Archive Related: Google Glass Has a New Line of Frames "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.elle.com/fashion/accessories/news/a24514/google-glass-luxottica-ray-bans-oakleys/?src=rss>