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"Wired launched in the US in 1993, proclaiming that it would be the 'Rolling Stone' of technology magazines. It launched an Italian edition in early 2009, followed by a UK edition a ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/events/2011/09/29/5-reasons-you-should-be-at-wired-2011-in-london-discount/>