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"  FULL COURT PRESSE Renee: When our friends at ELLE.com recently asked us to blog for them during New York Fashion Week, we were thrilled and couldn&amp;#039;t wait to share our crazy schedules with ELLE&amp;#039;s online readers! My partner Zoe and I met when we were fashion and beauty editors (respectively) at Conde, back in the day. It was so much fun to visit showrooms, see new collections and meet young emerging designers to feature in magazines. But I knew there was something more for me. For years, I longed to share everything I saw in a more direct way....I&amp;#039;ve ALWAYS wanted to have my own store. It was when I reconnected with my former co-worker, Zoe, who had moved out to LA, that things started happening. We wound up working as buyer/merchandisers for a retail consulting company on opposite coasts, but ultimately decided it was the right time to strike out and start our own designer boutique called PRESSE. Zoe:  I&amp;#039;m so grateful that we took the next step, Renee! While I am there full-time, managing the shop and focusing on the creative elements of our brand, she is busy developing our website (presseboutique.com launching at the end of March!) from the New York office. We both jet back-and-forth (I go back to New York to do the buying with her and she comes to help out in the store.) The traveling is a bit hectic, but it gets me back to my home town, and it affords her some sun in the depth of the heinous winters!  Renee:  Buying is a whole different world from fashion writing/styling. A lot of it is the same (like the editing process) but there are new, different things to think about.  We&amp;#039;re so excited to include you in the thought-process behind buying for a high-end boutique. Right now we&amp;#039;re getting ready to load up on caffeine, Vitamin C and extra water, and most importantly, choosing the right pair of flats to tote around in our bags as we zig-zag from appointment to show to presentation\u2014and back. These are going to be a crazy few weeks ahead of us....stay tuned. Love, Renee and Zoe   "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.elle.com/fashion/news/a498/4133/>