<http://schema.org/name>
"PETA"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.peta.org/?ReturnUrl=%2Fmediacenter%2Fnews-releases%2FMesquite-Teen-Recognized-by-peta2-for-Her-Tireless-Efforts-to-Help-Animals-.aspx>