<http://schema.org/headline>
"Why LDS Church&amp;#039;s President Monson and Mormon apostles are now on Facebook, Google+"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.deseretnews.com/article/765636631/Why-President-Monson-and-Mormon-apostles-are-now-on-Facebook-Google.html>