<http://schema.org/description>
"Judges were fierce at the Tanzania final of The Next Web's global startup competition,\u00A0Startup World, held in Dar Es Salaam this month where over 100 people turned out to see ten startups ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/africa/2012/09/25/sms-bus-ticketing-service-safari-yetu-wins-startup-world-tanzania/>