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"Pay-per-Post is getting ready to launch a new program called Argus.  There aren't many details that have been released about Argus just yet, but it's posed as another disrupter in the world of blogging where advertisers and writers heavily interact.  Argust is scheduled to go live in November, and will basically enable bloggers and advertisers to act as one and the same.  \nThere will still be sponsored posts with Argus, and bloggers can be advertisers (and vice versa) under the same account.  There will be tools for creating buzz, building traffic, ranking, and metrics for campaigns.  While Argus still operates under the same premise as Pay-Per-Post, it is enough of a departure that it will be launched as a completely different site.  The team has narrowed it down to four choices, which it's leaving up to the community to make the final call.  Check out the name choices here."^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2007/10/01/pay-per-post-argus/>