<http://schema.org/name>
"Holiday Inn Express"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ihg.com/holidayinnexpress/hotels/us/en/west-chester/phlwp/hoteldetail?destination=19087&numberOfRooms=1&numberOfAdults=1&numberOfChildren=0&ratePreference=6CBARC>