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"A WebmasterWorld forum member is advertising his $19 product on Google AdWords.  When the CPC for his ads was $0.05, he was doing phenomenally well.  Now, the CPC has gotten much higher due to competition and the ROI is just not there anymore.  How do you resolve this discrepancy and still make your campaigns profitable?As one person says, you need to really get an idea of how your competition is doing.  Competitive research is a must.One person puts it all out, and this is true for any campaign, really:You need patience.\nYou need a history.\nYou need to stick with adwords.\nYou need to try different ads and different. landing pages.\nYou need to tweak landing pages.\nYou need to work with 'exact match'\nYou need to get lucky.\nGeo target, The 'world' is expensive.You may need to tweak your campaign often to get the desired results, but patience and determination typically pays off.Forum discussion continues at WebmasterWorld."^^<http://www.w3.org/2001/XMLSchema#string>
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