<http://schema.org/headline>
"Cowboys aren\u2019t getting any smarter, even with an Ivy Leaguer in charge"^^<http://www.w3.org/2001/XMLSchema#string>
<http://cowboysblog.dallasnews.com/2012/10/cowboys-arent-getting-any-smarter-even-with-an-ivy-leaguer-in-charge.html/>