<http://schema.org/about>
"The theme of this year's conference is \"the next chapter,\" and each attendee will receive a sample of what could be next in anti-counterfeit technology."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.treehugger.com/biomimicry/ted-conferences-use-security-technology-inspired-butterflies.html>