<http://schema.org/keywords>
"\u00E2\u0080\u009Cextremely loud &amp;amp; incredibly close\u00E2\u0080\u009D"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.newyorker.com/magazine/2012/01/16/lost-love-david-denby>