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"Piers Morgan has said that Simon Cowell is the most important and influential celebrity in Britain. The Britain&amp;#039;s Got Talent judge told the Daily Mail that Cowell&amp;#039;s competitive nature means that he will be &amp;quot;absolutely thrilled&amp;quot; to top his list. Morgan said: &amp;quot;I&amp;#039;ve tried - goodness knows that I&amp;#039;ve tried. But despite straining every sinew, I couldn&amp;#039;t find a convincing way not to conclude that the most important and influential celebrity in Britain right now is The Boss. &amp;quot;Anyone who can create, star in, produce and promote the biggest TV shows in America, the UK and dozens of other territories has a rare gift. I&amp;#039;ve known him for 20 years, and he&amp;#039;s always been the same: mischievous, arrogant, funny, vain, cunning and loyal.&amp;quot; He added: &amp;quot;But crucially, he works unbelievably hard, never rests on his laurels, constantly takes risks and hates losing. &amp;quot;Professionally, and at home, Mr Cowell is at the very top of his game and is therefore the worthy winner of my first Top 100 Celebrities list.&amp;quot; Morgan&amp;#039;s top ten British celebrities &amp;quot;who really matter&amp;quot; were as follows: 1. Simon Cowell 2. David Beckham 3. Cheryl Cole 4. Prince William 5. Ant and Dec 6. Robert Pattinson 7. Paul McCartney 8. Kate Moss 9. Rio Ferdinand 10. Alan Sugar "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.digitalspy.com/showbiz/news/a207370/morgan-cowell-most-important-uk-celeb/>