<http://schema.org/keywords>
"texas a&amp;amp;m football"^^<http://www.w3.org/2001/XMLSchema#string>
<http://collegesportsblog.dallasnews.com/2012/12/watch-u-s-representative-joe-barton-presents-the-case-for-johnny-football-manziel-to-win-the-heisman.html/>