<http://schema.org/name>
"Shawn Snyder"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.amazon.com/What-Kurt-Caselli/dp/B007YOE00G/ref=sr_1_4?s=movies-tv&ie=UTF8&qid=1399925249&sr=1-4&keywords=Wiley+Watson>