<http://schema.org/description>
"Superb what? Kinetic Typographic Animation, I know, it's a mouthful. But then again it's seriously cool. It's a way to animate text or lyrics using appropriate fonts or typography to ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/shareables/2010/12/02/superb-kinetic-typographic-animation/>