<http://schema.org/headline>
"Newcastle and Sunderland on alert as \u00A38m star seeks Celtic exit"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.hitc.com/en-gb/2014/08/30/jb-newcastle-and-sunderland-on-alert-as-8m-star-seeks-celtic-exi/>