<http://schema.org/name>
"PETA"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.peta.org/?ReturnUrl=%2Ftv%2Fvideos%2Fpeta2-companion-animals%2Fdefault.aspx%3Fsort%3Dtitlesort%26PageIndex--765920891%3D2>