<http://schema.org/alternativeHeadline>
"Emma Roberts on &amp;lt;i&amp;gt;Scream 4&amp;lt;/i&amp;gt; and what &amp;lt;i&amp;gt;really&amp;lt;/i&amp;gt; scares her"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.teenvogue.com/story/emma-roberts-on-scream-4-and-what-really-scares-her>