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"  While in Miami last week for the Swim shows I had the pleasure of staying at the new W South Beach Hotel. At first I was a bit skeptical, as they had just opened 10 days prior to my arrival, but the hotel was beautiful, modern, and clean, yet retained some of that Miami feel. My room was gorgeous\u2014all white and marble\u2014and had a fabulous sitting area and terrace. But, however fabulous, my favorite part of this hotel was not the d\u00E9cor. It was a service! After my first full day I came back to my room exhausted and starving. I dialed zero to speak to the operator hoping they could connect me with room service. On the other end of the phone a friendly voice answered, &amp;quot;Whatever, Whenever, this is Matt.&amp;quot; I immediately thought I had dialed the wrong number. After realizing I hadn&amp;#039;t and that I was, in fact, dialed in to the hotel&amp;#039;s service that is actually called &amp;quot;Whatever, Whenever&amp;quot; I asked to be connected to room service but he instead offered his own assistance: &amp;quot; I can help you with that&amp;quot;. After suggesting his favorite things on the menu and making sure he had my order down perfectly, I asked to be connected to the front desk to see what time the restaurant opened and, again, he had it all under control: &amp;quot;I can help you with that&amp;quot; I was so exited to tell my fellow co-workers about this amazing service only to find out that our PR Director, Erin Kaplan, had an equally amiable experience. Needing to get a lot of things done before the big ELLE party that night, Erin used the &amp;quot;Whatever, Whenever&amp;quot; service, which is actually partnered with Acura, to arrange a driver to pick her up, take her to a tailor, wait there, run her by a Starbucks on the way back to the hotel, drop her off, return to the tailor when her garment was ready and finally deliver it to her room! &amp;quot;Whatever, Whenever?&amp;quot; More like my wildest dreams come true!!!! \u2014Jade Frampton, Market Editor   Follow ELLE on Twitter. "^^<http://www.w3.org/2001/XMLSchema#string>
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