<http://schema.org/description>
"A little over a year ago, Microsoft launched this campaign named the Bing It On Challenge, which was basically a blind-search taste test pinning Bing against Google, while removing the branding.Ian fr"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.seroundtable.com/bing-it-on-challenge-deceptive-17457.html>