<http://schema.org/about>
"BP Global, formerly known as British Petroleum, has been trying to distance itself from its old name and image, even going as far as to say that \"BP\" now stands for \"Beyond Petroleum\". How much of this is greenwashing and empty PR coming from the #2"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.treehugger.com/solar-technology/bp-solar-profitable-a-solar-has-bright-future-ahead.html>