<http://schema.org/description>
"The full details of Microsoft's BUILD developer conference have finally been announced for 2012.\r\n\r\nThe annual event will run from October 30 - November 2 at Microsoft Campus in Redmond, ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/microsoft/2012/07/25/microsofts-build-2012-developer-conference-kicks-off-october-30-1-week-after-windows-8-goes-on-sale/>