<http://schema.org/description>
"Almost nine months after Pickie launched for iPad, the personalized shopping app has been given a bit of a makeover, with an all-new design and full e-commerce capabilities.\r\n\r\nAs a ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apps/2013/07/17/pickies-personalized-magazine-style-shopping-app-now-lets-you-buy-all-items-directlyhe-app/>