<http://schema.org/description>
"It's a market in which Airbnb is undoubtedly the leader, but there are plenty of players in the peer-to-peer property rental market. 9flats is a particularly interesting example.\r\n\r\nFounded ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/video/2012/11/09/9flats-and-qype-founder-stephan-uhrenbacher-on-standing-out-in-the-fierce-p2p-property-rental-market-video/>