<http://schema.org/description>
"&lt;p&gt;During the past couple of years I have discussed many of the innovative men and women I continue to meet in my travels.  They are like most people involved in contract manufacturing. &lt;/p&gt;"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mmsonline.com/columns/we-have-the-ideanow-how-do-we-sell-it>