<http://schema.org/alternativeHeadline>
"Even in October, the familiar Christmas sights and sounds have started popping up in commercial spaces everywhere. It's early, but nonetheless a good time to think about getting a real green tree."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mnn.com/family/family-activities/stories/greening-the-christmas-tree>