<http://schema.org/target>
"android-app://com.guardian/http/www.theguardian.com/technology/blog/audio/2011/mar/23/tech-weekly-podcast-bing-net-neutrality-xxx"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.theguardian.com/technology/blog/audio/2011/mar/23/tech-weekly-podcast-bing-net-neutrality-xxx>