<http://schema.org/url>
<http://uk.reuters.com/article/2011/11/22/uk-ama-awards-idUKTRE7AJ0R520111122>
<http://uk.reuters.com/article/2011/11/22/uk-ama-awards-idUKTRE7AJ0R520111122?feedType=RSS&feedName=everything&virtualBrandChannel=11708>