<http://schema.org/articleBody>
"  Photo: Courtesy of Orignal &amp;amp;amp; Mineral Whether you are one of the many who went platinum recently, or you are a lifelong blonde, it&amp;#039;s especially hard to keep your fair hair color looking great during the colder months. That&amp;#039;s why we turned to Janelle Chaplin, creative director for Australian haircare brand Original &amp;amp;amp; Mineral, for a little help. Since opening up the salon&amp;#039;s first U.S. outpost in the Meatpacking District, she&amp;#039;s become the magician behind the perfectly frosted locks of Kate Foley, DJ Chelsea Leyland, Kyleigh Kuhn, and many other well-heeled members of the fashion set. Here, she dishes out some of her best tips. Related: Related: 10 Foods for Healthy Hair It&amp;#039;s hard to maintain the color and shine in your hair during the winter. What are you best maintenance tips? Purchase an intense treatment mask, which I would suggest to leave in overnight, once a week. Best products that keep your blonde looking good in the winter? Invest in a great tinted shampoo and conditioner; Davines is a great one as well as Christophe Robin. Related: Related: The Other &amp;quot;Rachel&amp;quot; Haircut Is Making a Comeback I know you are a big fan of painting on color as opposed to using bleach. Do you think this is especially better for keeping your blonde hair color in the colder months? I do think painting is better as it gives the color a more natural look, which keeps it looking as good as it can during winter months.    Chelsea Leyland and Kate Foley; Photo: Getty Images If your hair tends to turn brassy faster during winter, how do you suggest we combat that? It&amp;#039;s a good idea to have a gloss color or reflect additive in between paint or highlight sessions. This is like a demi color service you can get at a salon. We have Liquid CCT at the O&amp;amp;amp;M house which is made up of Argon and macadamia nut oil so it&amp;#039;s like a treatment and tone at the same time. Two birds, one stone!  Is there a shade that is better to stick with for the winter to avoid having these issues? Sometimes your blonde can shift a couple of shades lighter in the summer wear and tear, take your blonde back to beige or sandy in tone in the fall to avoid looking tacky. Do you suggest getting your hair colored more often during the winter? I think maintenance is important, especially for blondes in the winter. Go every four weeks for a paint and gloss then get a blowout in between that to ensure the best out of your paint job. "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.elle.com/beauty/hair/news/a24177/platinum-blonde-haircare/?click=hprc>