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"Just when I thought we had the video sharing spectrum covered with applications like Qik, 12seconds and Seesmic, along comes Viddler's entry into the fray with 15seconds. Viddler's 15seconds is a video micro-sharing service that connects to Twitter for you, so that you can leave your friends and associates the video equivalent of a 140 character note.\n12seconds is the closest to the Viddler version of video micro-sharing, but Viddler already takes the win here right out of the starting gate. The reason for this is that Viddler's 15seconds makes it easier than 12seconds to share your micro video with your Twitter friends. As already proven by the unbridled success of Twitter itself, people love \"easy\" and instant gratification. Do one thing, but make it simple to use and share with others, and you get our immediate attention.\n12seconds uses the \"Share This\" plug-in to send your 12seconds mini video to various social bookmarking sites, but Twitter is not listed. Twitter is the main focus of the online social movement right now. Not having Twitter integration these days can be a deal breaker for the success of an application. Viddler's integration with Twitter is a major asset.\n\nIn keeping with the Viddler brand and making it competitive with Qik and Seesmic for a quick video note, 15seconds includes a way to leave comments on the mini videos. Interactive videos have proven a huge hit with various services, including Qik, Seesmic, and even YouTube. With both comments and Twitter streaming, this should be a real contender against other services.\n15seconds also integrates your @usernames from Twitter, as well as #hashtags. The #hashtags integration will be popular to many, though it doesn't help me much (I seem to always get a 404 when using hashtags, but that's a story for another post). It's the embedded @ replies that are really useful to the truly Twitter involved though. To be able to carry on a full conversation with a Twitter friend in video while getting comments from others should be well received.\nOverall, I think Viddler conceived of a nice service to compliment its existing videos. I personally see myself continuing to use Qik from my phone, a service which also posts simultaneously to Twitter and Seesmic, and Seesmic from my office for the longer video length and use of my existing Seesmic network, but I think many people will flock to this Viddler solution as a unique way to micro converse online.\nUpdate 9/10: My apologies to the folks at 12seconds and my thanks to the sharp Mashable reader base. It seems between the time I checked out 12seconds a while back and now they have indeed included Twitter streaming, making it more of a direct head to head issue right down to the similar names."^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2008/09/10/viddlers-15seconds/>