<http://schema.org/alternativeHeadline>
"There's less Spanish olive oil available this year because a late frost hit during the olive's flowering season. As a result, the olive trees produced fewer fruits."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mnn.com/food/healthy-eating/stories/should-you-be-stockpiling-olive-oil>