<http://schema.org/about>
"Are you the kind of person who hates eating fruit? Maybe with the help of genetic engineering you can eat less and reap all the benefits. The question is -- are you willing to trade the risks of genetic engineering for the goodness that designer fruit"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.treehugger.com/green-food/a-designer-plum-that-can-spare-you-from-cancer.html>