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"As the Baltimore Ravens and San Francisco 49ers prepare to battle at the Super Bowl, there is another competition taking place off the football field. \nEvery year, millions of dollars are spent by brands to attract the attention of consumers 30-second ad spots at a time. One ad can change the fortunes of an organization for the better or for the worse. Some brands decide to unveil their ads early on YouTube while others wait for the big reveal on Super Bowl Sunday. \nJoin Mashable today at 2:30 p.m. EST for a Google+ Hangout where Mashable Business and Marketing Editor Todd Wasserman, Associate Business Editor Lauren Indvik, Mojiva Inc. VP for Global Research and Strategic Communications Amy Vale and Publicis Kaplan Thaler CTO and Managing Director, Publicis Modem Brian Skahan will discuss everything Super Bowl ads. They'll cover some of the most talked-about ads so far, the costs that go into producing a 30-second spot and whether brands should release their videos early.\nDo you have any questions regarding this year's Super Bowl ads? Share your questions in the comments below and we may answer them during the live chat.\n\n\nMost-Shared 2013 Super Bowl Ads \n\n\n\n\n\n\n\nStar Trek Into Darkness - Official Teaser (HD) (Paramount Pictures)\n\n\n\n\n\n\n\n\n\n\n\n\"Get In. Get Happy\" (Volkswagen)\nVW's Game Day ad shows a happy-go-lucky guy from Minnesota with an unaccountable Jamaican accent.\n\n\n\n\n\n\n\n\n\n\nGrandpa Goes Wild (Taco Bell)\nA teaser for Taco Bell's spot, which was also released this week. The ad shows older folks misbehaving. \n\n\n\n\n\n\n\n\n\n\nInfomercial (Tide Stain Savers)\nProcter &amp; Gamble's Tide goes the fake infomercial route.\n\n\n\n\n\n\n\n\n\n\nSoul (Mercedes-Benz)\nWillem Dafoe and Kate Upton appear in the extended version of Mercedes' Super Bowl ad. Despite the earlier Upton teaser, she only appears in the ad for about 5 seconds.\n\n\n\n\n\n\n\n\n\n\nDevour (M&amp;Ms)\nMs. Brown introduces Red to a chocolate loving beauty with a big appetite.\n\n\n\n\n\n\n\n\n\n\nProm (Audi)\nDad lends his Audi to his son, who becomes bold on prom night. \n\n\n\n\n\n\n\n\n\n\nKate Upton Washes the All-New Mercedes-Benz CLA in Slow Motion (Mercedes)\nThe title says it all. \n\n\n\n\n\n\n\n\n\n\nGoat 4 Sale (Doritos)\nOne of the five ads vying for broadcast, this crowdsourced Crash the Super Bowl ad features a ravenous goat.\n\n\n\n\n\n\n\n\n\n\nDon't Tell (Hyundai Santa Fe)\nMom and Dad keep secrets from each other all in the name of fun with the kids. \n\n\n\n\n\n\n\n\nImage via iStockphoto, Marcelo Poleze"^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2013/02/01/super-bowl-ads-hangout/>