<http://schema.org/description>
"Last month, we (exclusively) announced that the deputy MD at Pernod Ricard UK, Simon Thomas, is set to leave the company. Prior to his departure, however, Simon this month embarked on a charity bicycle ride \u2013 a 640-mile charity bicycle ride."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-drinks.com/the-just-drinks-blog/pernod-ricard-on-your-bike-for-the-benevolent_id2010.aspx>