<http://schema.org/alternativeHeadline>
"If we're going to tackle climate change, we might want to start by addressing the world's inability to wean itself off cows."^^<http://www.w3.org/2001/XMLSchema#string>
<http://qz.com/128662/our-obsession-with-cows-is-causing-almost-10-of-global-warming-emissions/>