<http://schema.org/description>
"The first and last rule of prices is that\u00A0nobody knows what anything is really worth. Shoppers are guided by shallow clues (\"this is cheaper than that\") and latent emotions (\"it just\u00A0feels\u00A0like a good deal\") rather than knowledge and deliberate thinking. Smart shopping might be an oxymoron. But smarter shopping? That's a noble goal. Here are..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://qz.com/29968/black-friday-is-not-actually-about-saving-the-shoppers-money/>