<http://schema.org/latitude>
"30.2884116"^^<http://www.w3.org/2001/XMLSchema#string>
<http://memorialhospitaljax.com/physicians/index.dot?keywords=Bariatric%20Surgery&filterPractice=Office+of+Michael+Baptista%2C+M.D&com.dotmarketing.htmlpage.language=1>