<http://schema.org/description>
"&lt;p&gt;UV technology is considered by many to be the &amp;ldquo;up-and-coming&amp;rdquo; technology for curing industrial coatings. Though it may be new to many in the industrial and automotive coatings industry, it has been around for more than three decades in other industries...&lt;/p&gt;"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.pfonline.com/articles/automotive-applications-of-uv-cured-coatings>