<http://schema.org/description>
"Tumblr CEO David Karp has just announced that it will launch a brand new iOS app next week. This announcement was made just now at F.ounders, the highly prestigious event we called ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2012/06/15/tumblr-will-be-launching-an-ios-app-next-week-says-david-karp/>