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"Vimeo's certainly made its presence felt inside multiple media-delivery mezzanines, but the video service isn't forgetting all about the basics: its own platform. As such, Vimeo today announced some more changes to its website, which will see the introduction of a content rating system for published videos. The most recent alterations, as seen in the picture above, add an assessed rating badge to a user's video, making it a requirement to brand any uploads as \"All Audiences,\" \"Mature,\" or \"Not Yet Rated.\" According to Vimeo, these content ratings are \"the first step along a path that will make Vimeo more accessible to more audiences,\" adding that sometimes it's a a good idea to let folks know \"if a face is going to explode or if someone is going to take their jean shorts off.\""^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.engadget.com/2013/01/30/vimeo-content-ratings-videos/>