<http://schema.org/description>
"We've talked about it and we've been waiting for it but now it's here. BBC's iPlayer for the iPad is now available in the UK App Store. The iPlayer app will bring BBC programs to your ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apps/2011/02/10/bbcs-iplayer-now-available-in-the-uk-app-store/>