<http://schema.org/headline>
"Luna the albino alligator"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.starnewsonline.com/apps/pbcs.dll/gallery?Site=WM&Date=20130403&Category=NEWS&ArtNo=403009999&Ref=PH&Params=Itemnr=1&Profile=1059>