<http://schema.org/description>
"Birchbox, the monthly subscription service for women and men, has found itself in an interesting place in the world of e-commerce. Instead of simply supplying products en masse,\u00A0Katia ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2012/06/16/katia-beauchamp-of-birchbox-were-a-discovery-retail-company/>