<http://schema.org/headline>
"Pick up this &amp;#x2018;Fork&amp;#x2019; to engage kids in planning, cooking meals"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.dailybulletin.com/lifestyle/20131025/pick-up-this-fork-to-engage-kids-in-planning-cooking-meals>