<http://schema.org/image>
<http://rack.1.mshcdn.com/media/ZgkyMDEyLzEyLzA0LzljL2hvdzNzdGFydHVwLjV1aS5qcGcKcAl0aHVtYgkxMjAweDYyNyMKZQlqcGc/c4d9654b/ca3/how-3-startups-are-improving-urban-life-through-tech-433a5bf3f8.jpg>
<http://mashable.com/2012/06/29/global-innovation-startups/>