<http://schema.org/description>
"Apparel business Levi Strauss &amp;amp; Co is to join Ekocycle - a movement promoting the development and sale of lifestyle products using recycled materials."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-style.com/news/levis-to-join-ekocycle-recycling-movement_id115986.aspx>