<http://schema.org/description>
"It's fair to say that at The Next Web we've been salivating about the idea of getting some really exciting apps that integrate with TV viewing for some time. Ever since it was announced ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/google/2011/03/02/google-tv-app-store-coming-soon-this-is-where-it-gets-interesting/>