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"Beginning Wednesday, December 15, flash sales site Gilt Groupe will sell one new 2011 Jetta for $5,995 \u2014 a 63% discount off the regular price of $15,995 \u2014 for three consecutive days beginning at noon ET.\nIn an apparent effort to promote Gilt's mobile applications, members can only access the first sale via one of Gilt's mobile applications for the iPhone, iPod touch, iPad and Android devices. On December 16 and 17, however, members will be able to access the sale on gilt.com as well as via the company's mobile apps. The proceeds from the sales will be donated to the charity Dress for Success.\nThose who don't manage to get one of the three Jettas can add the vehicle to their \u201CWait List\u201D for a so-called \"special incentive\" \u2014 presumably a lesser discount \u2014 that can be redeemed at participating Volkswagen dealerships at a later date.\nThis marks the first automotive sale for Gilt, which currently offers daily discounts on apparel and accessories for men and women, as well as travel and local services in a few cities. The promotion does not suggest Gilt will begin offering many of these types of deals in the future, however, as neither Volkswagen (which manufacturers Jettas) nor Gilt will profit from the deal outside of earned media."^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2010/12/13/gilt-jetta-sale/>