<http://schema.org/name>
"Japanese retailer Rakuten botches Kobo Touch launch, leaving opportunity for Amazon\u2019s Kindle"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/asia/2012/07/27/japanese-retailer-rakuten-botches-kobo-touch-launch-leaving-opportunity-for-amazons-kindle/>