<http://schema.org/headline>
"Pasadena Chick-fil-A to offer free meals for a year to first 100 at grand opening"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.pasadenastarnews.com/20140328/pasadena-chick-fil-a-to-offer-free-meals-for-a-year-to-first-100-at-grand-opening>