<http://schema.org/name>
"\u30A8\u30C7\u30F3\u30BA\u30FB\u30A8\u30F3\u30C9\u30FB\u30A8\u30AF\u30B9\u30D7\u30ED\u30FC\u30E9\u30FC \uFF08\u4E00\u8FC5\u793E\u6587\u5EAB\uFF09"^^<http://www.w3.org/2001/XMLSchema#string>
<http://honto.jp/netstore/pd-book_26353992.html>