<http://schema.org/description>
"It had been ages since I'd read a fairytale, but my daughter is now old enough to get among them so I bought a big colourful collection (which, shamefully, attracted GST) and set about frightening the..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.huffingtonpost.com.au/chris-harrison/i-scare-my-kids-to-sleep/>