<http://schema.org/alternativeHeadline>
"Embracing the maxim, 'There's no such thing as bad publicity,' Arby's makes the most of Stewart's disdain for the fast-food chain with genius marketing."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mnn.com/food/healthy-eating/blogs/arbys-says-goodbye-jon-stewart-style>