<http://schema.org/target>
"http://www.upi.com/search?ss={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.upi.com/blog/2013/08/13/One-Direction-to-host-MTV-VMAs-alongside-Robin-Thicke-Miley-Cyrus/1391376414629/?rel=6591377031767>