<http://schema.org/name>
"\u0625\u062E\u062A\u0631\u0627\u0642 \u0627\u0644\u0628\u0631\u064A\u062F \u0627\u0644\u0625\u0644\u0643\u062A\u0631\u0648\u0646\u064A"^^<http://www.w3.org/2001/XMLSchema#string>
<http://elkhaloua.snob.tv/t1423-topic>