<http://schema.org/description>
"&lt;b&gt;Lunar Lantern&lt;/b&gt; is a World of Warcraft non-combat pet. It is sold by &lt;a href=\"/npc=15864\"&gt;Valadar Starsong&lt;/a&gt;."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.thottbot.com/item=74610>