<http://schema.org/name>
"\u0418\u0433\u0440\u044B \u0438 \u0440\u0430\u0437\u0432\u043B\u0435\u0447\u0435\u043D\u0438\u044F"^^<http://www.w3.org/2001/XMLSchema#string>
<http://ultra.by/nastol-naja-igra-mattel-scrabble-puteshestvie.html>