<http://schema.org/name>
"\u30D6\u30EB\u30FC\u30EC\u30A4\u30FBDVD\u30EC\u30B3\u30FC\u30C0\u30FC"^^<http://www.w3.org/2001/XMLSchema#string>
<http://product.rakuten.co.jp/product/SONY+BDZ-ET2200/8a03634a5c7079a7bcd5d4c1e0bbbd0b/item/>