<http://schema.org/name>
"Burton Snowboards"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.burton.com/us/en/mens-snowboards?prefn1=instock&prefn2=variationSize&prefv1=true&prefv2=169%7C142%7C152%7C157W%7C162%7C159W%7C160&collectionID=mens-boards>