<http://schema.org/headline>
"Sam Allardyce baffled by West Ham's defeat at Aston Villa"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.skysports.com/football/news/11661/8490551/Sam-Allardyce-baffled-by-West-Ham-s-defeat-at-Aston-Villa>