<http://schema.org/StartDate>
"2012-01-28T07:00:00Z"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.maxpreps.com/games/basketball-winter-11-12/orono-vs-schenck/1-28-2012-G_A07lCBNUe_AIBt4TiL5A.htm>