<http://schema.org/description>
"Motorcycle riders and enthusiasts from around the world will have the chance to ride the new 2010 Harley-Davidson motorcycles at the 69th Annual Sturgis..."^^<http://www.w3.org/2001/XMLSchema#string>
<https://ultimatemotorcycling.com/2009/07/16/2010_harley-davidson_motorcycle_demo_rides_sturgis_rally/>