<http://schema.org/name>
"\u0627\u0628\u0627\u062F\u0629 \u0627\u0644\u062D\u0634\u0631\u0627\u062A \u0641\u0649 \u0645\u0635\u0631 \u0627\u0644\u062C\u062F\u064A\u062F\u0647"^^<http://www.w3.org/2001/XMLSchema#string>
<http://mesr.mam9.com/t11437-topic>