<http://schema.org/description>
"As the Tucson Weekly's web producer, my job is essentially to get people to come to TucsonWeekly.com (which you are, regularly, right?), so I spend an absurd amount of time staring at Google Analytics, trying to figure out how to increase our online audience. Like people at most online publications these days, we try to engage with readers by allowing comments&amp;mdash;and for traffic purposes, the more comments, the better."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.tucsonweekly.com/tucson/weekly-wide-web/Content?oid=3369634&show=comments>