<http://www.w3.org/1999/02/22-rdf-syntax-ns#type>
<http://schema.org/NewsArticle>
<https://techcrunch.com/2012/12/10/orderahead-the-mobile-ordering-platform-backed-by-2-5m-from-adam-dangelo-more-launches-in-la-orders-rise-2-4x/>