<http://schema.org/name>
"\u0627\u0644\u0634\u0631\u0648\u0642 \u0648\u0638\u0627\u0626\u0641 \u0639\u0645\u0648\u0645\u064A\u0629"^^<http://www.w3.org/2001/XMLSchema#string>
<http://echorook.forumn.org/t159-topic>