<http://schema.org/name>
"\u30B9\u30C6\u30C3\u30D7\u30A2\u30C3\u30D7\u751F\u7406\u5B66\u30CE\u30FC\u30C8 \u3057\u304F\u307F\u3068\u306F\u305F\u3089\u304D\u7DCF\u307E\u3068\u3081"^^<http://www.w3.org/2001/XMLSchema#string>
<http://honto.jp/netstore/pd-book_26305924.html>