<http://schema.org/ContentUrl>
"http://www-video.maxpreps.com/videos/2012/4/29/317af40e-3f49-48a0-8b50-8eb58587fbd1_high.mp4"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.maxpreps.com/video/watch.aspx?videoid=317af40e-3f49-48a0-8b50-8eb58587fbd1>