<http://schema.org/name>
"\u041B\u044E\u043A \u041C\u0430\u043A\u0444\u0430\u0440\u043B\u044A\u043D"^^<http://www.w3.org/2001/XMLSchema#string>
<http://myonvideo.com/Killjoys-Lovci-na-glavi-S02E02-online-23767/>