<http://schema.org/name>
"\u0642\u0627\u0639\u0629 \u0632\u0641\u0627\u0641 \u0631\u0648\u0645\u0627\u0646\u0633\u064A\u0629 \u062E\u064A\u0627\u0627\u0627\u0627\u0627\u0627\u0627\u0627\u0627\u0627\u0627\u0627\u0627\u0644"^^<http://www.w3.org/2001/XMLSchema#string>
<http://alamier.forumotion.com/t11686-topic>