<http://schema.org/name>
"\u0633\u064A\u062F\u0647\u200C\u0645\u0698\u06AF\u0627\u0646 \u0633\u062E\u0627\u064A\u064A"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ketabcity.com/bookview.aspx?bookid=1711988>