<http://schema.org/name>
"Pots and Pans"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.potsandpans.com/shop-potsandpans.html?Category1=Serveware&Brand=Cake+Boss+Baking&Collection=Cake+Boss+Serveware&Material=Porcelain>