<http://schema.org/name>
"\u0645\u0627 \u0628\u064A\u0646 \u0627\u0644\u0639\u0631\u0634 \u0648\u0627\u0644\u0633\u0645\u0627\u0621 \u0627\u0644\u0633\u0627\u0628\u0639\u0629"^^<http://www.w3.org/2001/XMLSchema#string>
<http://alamier.forumotion.com/t16832-topic>