<http://schema.org/name>
"\u0641\u0636\u0644 \u0627\u0644\u0639\u0634\u0631 \u0627\u0644\u0623\u0648\u0627\u062E\u0631 \u0648\u0644\u064A\u0644\u0629 \u0627\u0644\u0642\u062F\u0631"^^<http://www.w3.org/2001/XMLSchema#string>
<http://alamier.forumotion.com/t32288-topic>