<http://schema.org/name>
"Burton Snowboards"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.burton.com/default/hawkeye-%2F-haven-lens/W14-10782100.html?dwvar_W14-10782100_variationColor=10782100653&cgid=womens-anon-goggles-lenses>