<http://schema.org/mentions>
"brenden rego, East, East Coast, east snowboard mag, Eastern Boarder, ian key, last call, Loon Mountain, Nick Doucette, plymouth, Resorts, riders"^^<http://www.w3.org/2001/XMLSchema#string>
<http://snowboarding.transworld.net/photos/2012-last-call-at-loon-mountain/?pid=46138>