<http://schema.org/name>
"\u0644\u0642\u062F \u0632\u0627\u0631\u062A \u0627\u0644\u0645\u0646\u062A\u062F\u064A \u0627\u0644\u064A\u0648\u0645"^^<http://www.w3.org/2001/XMLSchema#string>
<http://mesr.mam9.com/t12572-topic>