<http://schema.org/name>
"\u0627\u0641\u0644\u0627\u0645 \u0639\u0631\u0628\u064A\u0629 - \u0627\u0641\u0644\u0627\u0645 \u0627\u062C\u0646\u0628\u064A\u0629 - \u0628\u0631\u0627\u0645\u062C \u062A\u0644\u0641\u0632\u064A\u0648\u0646 - \u0645\u0646\u0648\u0639\u0627\u062A"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.eghelp.net/t361-topic>