<http://schema.org/name>
"*\u0627\u0644\u062E\u064A\u0645\u0640\u0640\u0640\u0640\u0629 \u0627\u0644\u0631\u0645\u0636\u0640\u0640\u0627\u0646\u064A\u0629*"^^<http://www.w3.org/2001/XMLSchema#string>
<http://alamier.forumotion.com/t32288-topic>