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"Research to be presented at the Annual Meeting of the Society for the Study of Ingestive Behavior (SSIB), the foremost society for research into all aspects of eating and drinking behavior, introduces novel cost-effective strategies to facilitate healthy eating among weight-conscious consumers. A number of experiments, by Esther Papies and colleagues of Utrecht University, The Netherlands, now suggest that simply adding words related to health and weight on posters, restaurant menu's, or recipe cards can stimulate healthy food choices among dieters and overweight individuals, in a variety of real-life settings."^^<http://www.w3.org/2001/XMLSchema#string>
<http://medicalxpress.com/news/2012-07-subtle-goal-primes-offset-hedonic.html>