<http://schema.org/address>
"174 Spadina Avenue\nToronto, ON, M5T 2C2\nCanada"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.lookbookhq.com/content/2015/10/26/5-surefire-ways-to-mess-up-your-next-marketing-project>