<http://schema.org/description>
"Festival Bonfires Bonfires have been spread across all of Azeroth, inviting players to honor their own faction's and desecrate those of their enemies!"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.wowhead.com/news=204240/midsummer-fire-festival-june-21-july-5th-guide>