<http://schema.org/url>
<http://mashable.com/media/ZgkyMDEzLzEwLzA3L2JlL01hc2hpZXNUaHVtLmMxNWU5LmpwZwpwCXRodW1iCTEyMDB4NjI3Iw/2f38665e/b99/MashiesThumb.jpg>
<http://mashable.com/2013/10/04/hot-new-brands/>