<http://schema.org/name>
"\u041D\u0438\u0439\u043B \u0423\u0430\u0439\u0442\u043B\u0438"^^<http://www.w3.org/2001/XMLSchema#string>
<http://myonvideo.com/How-to-Build-A-Better-Boy-Da-si-programirash-priatel-2014-online-18758/>