<http://schema.org/name>
"\u0410\u043D\u0434\u0440\u0435\u0439 \u0421\u043C\u043E\u043B\u044F\u043A\u043E\u0432"^^<http://www.w3.org/2001/XMLSchema#string>
<http://myonvideo.com/Viy-Vii-2014-online-18029/>