<http://schema.org/about>
"We have often quoted Toronto architect Donald Chong's wonderful line, Small fridges make good cities, where you respond to the marketplace, the baker, vegetable store and farmers market instead of the big weekly shop at the Wal-Mart. You don't need as"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.treehugger.com/sustainable-product-design/small-fridges-make-good-cities-oprah-tours-fridges-in-copenhagen.html>