<http://schema.org/name>
"IM-style email app Ping is now called Hop after a naming dispute \u2013 with a golf club company"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apps/2013/10/17/im-style-email-app-ping-renamed-hop-naming-dispute-golf-club-company/>