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"  When it comes to beer, you&amp;#039;ve heard of hard cider, but hard iced tea? You will soon, as that&amp;#039;s the latest creation to come from the beer can. On Tuesday, Molson Coors Brewing Company announced to business analysts they will be launching Coors Light Iced Tea next week in Canada with a likely roll-out in the U.S. sometime thereafter. (Hopefully, in time for summer.) More From Delish: Brews with Attitude: 5 Mixed Drinks Made with Beer  The beverage will be a tea-flavored, caffeine-free beer with only 4% alcohol content. Reuters reports, the company is hoping to appeal to those who would normally be reaching for a glass of wine or mixing up a cocktail. Molson Coors will not be the only can of iced-tea brew on the shelf. CNBC reports that Anheuser-Busch will be coming out with their own hard iced tea, Michelob Ultra 19th Hole Light Tea and Lemonade sometime in April. They, too, are hoping to boost lagging sales and win back their share of the marketplace. More From Delish: It&amp;#039;s Beer Time: Unique Brews Made in the U.S.A. &amp;quot;One of the reasons [liquor] has done better than beer in the last few years is because of more emphasis on flavor innovation and variety,&amp;quot; said Benj Steinman, publisher of Beer Marketer&amp;#039;s Insights, to the Wall Street Journal. While those two beer giants are taking a chance on tea, it could be a big flop. Remember Zima? And historically, consumers reaction to innovation has been mixed. New Coke&amp;#039;s massive failure in the 1980s was probably the most notable negative reaction of this type. However, both Molson Coors and Anheuser-Busch are not messing with their standard beer formulas (for the moment). Will you be trying these iced-tea beers when they hit the shelves? Do you think they will be a hit or a big beer bomb? "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.delish.com/food/news/a37428/molson-launching-coors-light-iced-tea/>