<http://schema.org/description>
"Chinese microblogging service Sina Weibo is doing well at attracting users and building engagement, but it has yet to figure how to properly monetize its efforts. The company has announced ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/asia/2012/09/03/sina-weibo-exploring-monetization-upcoming-fan-headline-feature/?fromcat=all>