<http://schema.org/alternativeHeadline>
"30 Days of Beauty Freebies Alert: Win a Tweezerman Foot File!: Lipstick.com"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.glamour.com/lipstick/blogs/girls-in-the-beauty-department/2010/05/30-days-of-beauty-freebie-aler-11>