<http://schema.org/description>
"Late last year, Arnold Kim got a surprise notice from Apple. His super-popular app comparison shopping tool AppShopper was to be removed from the App Store for violation of a 3-month-old ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apple/2013/04/22/amid-rules-crackdown-comparison-tool-app-shopper-returns-to-app-store-with-social-bent/>