<http://schema.org/target>
"android-app://com.guardian/http/www.theguardian.com/oxfordmediaconvention/speeches-from-this-year-s-oxford-media-convention"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.theguardian.com/oxfordmediaconvention/speeches-from-this-year-s-oxford-media-convention>