<http://schema.org/description>
"Justin Bieber may have been the first Instagram user to reach the one-million users milestone, but MTV has followed up by becoming the first company to hit this landmark figure, as ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/socialmedia/2012/11/08/mtv-becomes-the-first-company-to-hit-1-million-instagram-followers/>