<http://schema.org/alternativeHeadline>
"New petition asks Target to let parents - and kids - choose toys by interest, not by aisle color."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mnn.com/family/family-activities/blogs/mom-petitions-target-to-ditch-the-color-coded-toy-aisles>