<http://schema.org/description>
"Netherlands-based PastBook has come a long way since since it upped sticks from Milan and closed a seed funding round from its base in Amsterdam.\r\n\r\nIn a nutshell, the startup offers ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apps/2014/04/24/pastbook-now-lets-create-collaborate-photo-albums-directly-iphone/b-423/>