<http://schema.org/description>
"It seems like a smartwatch crowdfunding campaign has kicked off every other week as of late, and today's latest is the HOT Watch.\r\n\r\nThe name HOT doesn't sound very cool, but it does ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/gadgets/2013/08/01/the-hot-smartwatch-turns-your-palm-into-a-phone/>