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"Twitter is continuing to find its way into mainstream media, the latest example being today\u2019s announcement that they have teamed up with Current TV to include Tweets in the cable network\u2019s upcoming coverage of the Presidential debates.   The Tweets \u2013 which will be selected by Current TV and Twitter staff - will take the form of an overlay on screen.  To participate, viewers will need to use \u201C#current\u201D in their tweets during the debates, the first of which airs next Friday \u2013 September 26th.\nThe partnership with Current TV follows a slew of recent integrations of Twitter into mainstream media.  Rick Sanchez has been reading Tweets and interacting with his growing Twitter audience on-air for CNN, while political network C-SPAN made heavy use of the microblogging tool during the recent Democratic and Republican conventions.\nWhile those networks discovered Twitter on their own, signing an official deal with Current TV indicates that the company is now taking it upon themselves to forge deals with traditional media \u2013 one of the smartest bets they can make for trying to take the service to the mainstream."^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2008/09/15/current-tv-twitter/>