<http://schema.org/target>
"http://www.tampabay.com/search/?q={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.tampabay.com/blogs/baybuzz/content/new-hillsborough-county-web-site-features-tampa-bay-rays-rotating-photo-panel/2004599>