<http://schema.org/description>
" It\u2019s not news to anyone (except The New York Times, apparently) that local food has hit grocery stores in a big way, due to ever-increasing consumer demand. Whole Foods Market is no exception."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.wholefoodsmarket.com/blog/whole-story/focus-local>