<http://schema.org/headline>
"Battlefield 3 Premium sells 2M subscriptions, FIFA 13 sells 7.4M units"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.engadget.com/2012/10/30/battlefield-3-premium-sells-2m-subscriptions-fifa-13-sells-7-4m/>