<http://schema.org/alternativeHeadline>
"Facebook\u2019s new Poke app was built in just 12 days"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/facebook/2012/12/22/facebooks-new-poke-app-was-built-in-just-12-days/?awesm=tnw.to_g0Zl5>