<http://schema.org/name>
"Holiday Inn Express"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.ihg.com/holidayinnexpress/hotels/gb/en/london/lonst/hoteldetail?cm_sp=OSMEU-EX-GB-EN-HPD4-AIX-MHR-stanstead%20.html>