<http://schema.org/name>
"Holiday Inn"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ihg.com/holidayinn/hotels/us/en/lake-buena-vista/dislb/hoteldetail?ratePreference=IKREC&cm_sp=IMMerch-_-CV2_US_en-_-LPExtraCreditPromo_OrangeLakelink>