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"Rare is the product that makes me think, &amp;quot;Is this a completely genius invention I&amp;#x27;ve been missing my entire life, or a solution so in search of a problem, it&amp;#x27;s embarrassing?&amp;quot; I can&amp;#x27;t quite tell when it comes to the JoeyBra... Yes gals, meet the JoeyBra! It&amp;#x27;s a regular old piece of lingerie...with a pocket in the side to stash your stuff. According to the Huffington Post, &amp;quot;Mariah Gentry and Kyle Bartlow, junior business majors at University of Washington, first came up with the idea for the JoeyBra when they noticed the huge number of Facebook posts by girls requesting numbers after they lost or broke their cellphones during a night out.&amp;quot; Here&amp;#x27;s how they describe the product on their site: &amp;quot;Our unique design will hold most cellphones, ID, key, and other small items regardless of bust size - no amount of items will change the way your bra fits you.&amp;quot; They began a Kickstarter fund to get their invention off the ground, and they had almost $7,000 in pledges at time of publication. It&amp;#x27;s likely to retail for $19.99 when it comes to market, but what we want to know is...would you pay that? Is this thing bona fide brilliant, or um, just plain silly? Watch this video and decide for yourself: Let&amp;#x27;s hear it, ladies...is the JoeyBra the next great invention in lingerie? Would you wear one, or does it strike you as ridiculous? Discuss! PLUS! - Fashion Flashback! Check out the Victoria&amp;#x27;s Secret catalogue from 1979 - WTF!? Zac Efron wins a bra-opening contest - Coming soon: Glow in the Dark undies! Photo: JoeyBra.com"^^<http://www.w3.org/2001/XMLSchema#string>
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