<http://schema.org/target>
"http://ca.burton.com/on/demandware.store/Sites-Burton_CA-Site/fr_CA/Search-Show?q={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<https://ca.burton.com/on/demandware.store/Sites-Burton_CA-Site/fr_CA/CustomerService-Show?cid=shipping>