<http://schema.org/alternativeHeadline>
"First, a video of strangers kissing took the internet by storm, only it turned out to be an advertisement starring models and actors."^^<http://www.w3.org/2001/XMLSchema#string>
<http://qz.com/190053/the-first-and-last-word-in-kissing-videos-took-place-in-a-corporate-boardroom/>