<http://schema.org/headline>
"Kevin Durant on his &amp;#8216;rip&amp;#8217; move: &amp;#8216;I&amp;#8217;m not going to try it again&amp;#8217;"^^<http://www.w3.org/2001/XMLSchema#string>
<http://mavsblog.dallasnews.com/2011/05/kevin-durant-on-his-rip-move-im-not-goin.html/>