<http://schema.org/headline>
"Dulin's Books rolls out PocketBook 360, 301+ ereaders in the US"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.engadget.com/2009/11/09/dulins-books-rolls-out-pocketbook-360-301-ereaders-in-the-us/>