<http://schema.org/target>
"android-app://com.disney.datg.videoplatforms.android.abc/abcplayer/show/SH5584743/video/VDKA0_8f0rjvsj"^^<http://www.w3.org/2001/XMLSchema#string>
<http://abc.go.com/shows/nightline/listing/2014-04/14-nightline-414-travel-hacking-secrets-to-traveling-super-cheaply>