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"Brightcove, the well-funded IPTV platform, has announced a deal with InterActiveCorp (IAC) to power video on the company's network of sites, with initial rollout taking place on Ticketmaster, Citysearch, and 23/6.  In addition to providing the technology and infrastructure to stream video for IAC, Brightcove also includes various advertising options.  \nMark recently took an in-depth look at Brightcove (which, drew a response from the company\u2019s CEO), implying that the company isn\u2019t paying its publishers enough despite the $80 million in venture capital it has raised.  In theory, IAC will now put its advertising sales force behind the product to help ramp up revenues in addition to adding more video content to its various properties.  \nIt\u2019s somewhat surprising that the partnership is only now getting off the ground given IAC invested in Brightcove back in 2006.  Perhaps it\u2019s further evidence that a leaner IAC is the right move for the conglomerate.  \n\n"^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2007/12/19/iac-brightcove/>