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"We thought that Virgin might allow its most loyal patrons to exchange frequent flyer points for trips to space, and now it looks like they hope to jump-start the process with a seriously stacked contest. In Australia, the company is now counting 'Velocity Points' as entry to a drawing where you could win 25 million frequent flyer miles -- or exactly the amount you need to get yourself a space flight for two. Oh, and if you have no interest in ever looking like that chap pictured above, Virgin will also let you exchange them for a pair of Alfa Romeo vehicles, the chance to explore the planet \"how you see fit\" or a $170,000 shopping spree.Update: We got this story a little turned around initially, as you can see -- this is for a contest to win 25 million points, not an offer open to anyone who has 25 million points (though it's assumed if you've got those kinds of numbers, you can head to space too).[Via VideoSift]"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.engadget.com/2009/02/02/25-million-virgin-frequent-flyer-points-nets-you-a-trip-to-space/>