<http://schema.org/description>
"We sort of have a major tech crush on the automation platform IFTTT, which lets you glue\u00A0multiple\u00A0web services together to perform actions. Today, IFTTT is expanding its service to ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apps/2012/08/30/ifttt-launches-channel-dedicated-app-net-enables-cross-posting-push/>