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"    Photo: Lublu  Last month, word spread that Russian heiress Kira Plastinina was back in town. She first landed in New York about a year ago and caused quite a splash by opening a few very large, very pink stores stuffed with glitter and dream tween wardrobes. But when the economy crashed, she did too. The stores shuttered and Plastinina returned to Russia. So now she&amp;#039;s doing things differently. She held private appointments last month to show off her newly refined collection. The lookbook was released yesterday and its colors are subdued \u2014 there&amp;#039;s a black logo \u2014 and its pages hold around 20 looks, including the white dress at left that wouldn&amp;#039;t look so out of place on Kate Bosworth on a red carpet. Chiffon evening dresses are either ruffled or sheer, there&amp;#039;s loads of black and just one bit of ruffled pink underneath an all black shift. Even the models look fresh with a bright lip and casually pulled back hair. If this is the direction Lublu&amp;#039;s taking for the foreseeable future, its chances of survival are at least ten times that of Plastinina&amp;#039;s previous fashion venture.    Lublu SS11  http://fashion.elle.com/wp-content/uploads/2010/11/lublu-two.jpg     Lublu SS11  http://fashion.elle.com/wp-content/uploads/2010/11/lublu-three.jpg     Lublu SS11  http://fashion.elle.com/wp-content/uploads/2010/11/lublu-one.jpg     lublu-  http://fashion.elle.com/wp-content/uploads/2010/11/lublu-.jpg                "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.elle.com/fashion/news/a26246/kira-plastininas-new-line-lublu-is-kind-of-awesome-10548/>