<http://schema.org/about>
"A handful of not-so-obvious eco-superheroes ranging from sustainable chefs to vegan starlets to British royalty who may have flown slightly under the mainstream"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mnn.com/lifestyle/arts-culture/photos/8-eco-superheroes-that-might-surprise-you/brad-pitt>