<http://schema.org/description>
"Uber, the private car hire service that has taken the US by storm, has ramped up its global expansion plans after stepping into Asia for the first time after launching in Singapore. ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/asia/2013/01/22/uber-finally-drives-into-asia-as-the-chauffeur-service-begins-testing-in-singapore/>