<http://schema.org/description>
"Kevin Kerslake, who has been well-known for his music video work (directing clips for everyone from R.E.M. to Nirvana, is also the man behind the EDC"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.complex.com/music/2013/06/kevin-kerslake-debuts-dj-am-documentary-at-edmbiz-conference>