<http://schema.org/target>
"android-app://com.guardian/http/www.theguardian.com/tv-and-radio/2012/feb/26/in-treatment-fire-in-babylon"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.theguardian.com/tv-and-radio/2012/feb/26/in-treatment-fire-in-babylon>