<http://schema.org/alternativeHeadline>
"When the mercury rises, walking around with an unshaven face isn't just uncomfortable, it's downright unstylish. Hot weather calls for impeccable grooming and this week, Details is partnering with the Art of Shaving to make looking good in the heat 20% easier."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.details.com/story/tame-that-scruff-with-20-off-art-of-shaving-products-this-weekend>