<http://schema.org/description>
"Almost a year after UK satellite broadcaster BskyB (Sky) first launched Now TV, its contract-free, pay-as-you-go Internet TV service has finally arrived out of beta for PlayStation ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/uk/2013/07/05/now-tv-lands-on-playstation-3-in-the-uk-bringing-contract-free-sky-movies-and-sky-sports/img_1577/>