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"  What does every fashionable woman do? Grocery shop, of course. Karl Lagerfeld turned the mundane, everyday errand into an epic fashion show this morning at the Grand Palais, where he staged an entire supermarket called &amp;quot;Chanel Shopping Center&amp;quot;. Showgoers explored the aisles full of real, yes real, Chanel-branded groceries, produce, hardware, even fine meats and cheeses. The genius part was each item was a thoughtful homage to the storied brand: Coco Flakes, D\u00E9lices de Gabrielle, spirits named after each Metiers d&amp;#039;Arts collection, cleaning supplies covered in their famous chains, the list goes on. It was an Instagram frenzy that had even the most straight faces in fashion delighted.  Before the show, Tina Craig of Bag Snob said, &amp;quot;I feel like I am at Target in Dallas!&amp;quot; Which is exactly what Karl Lagerfeld was after. The models didn&amp;#039;t walk the runway, instead they shopped the runway in what can only be described as an amped-up uniform of uber-chic, cool, multi-tasking moms. Post-yoga-inspired leggings and crop tops or glam sweatsuits were paired with the most exquisite tweed coats, high-fashion sneakers, glittering jewelry and functional chain bags. See Cara Delevingne in the first look out above. The pony-tailed models carried chain-laden shopping baskets filled with the double C bags we&amp;#039;ll be lusting after for fall or filled Chanel-designed grocery carts to the brim. (Lindsey Wixon had her basket almost overflowing by the end of the show!). Some pretended to read nutrition labels, but luckily there are no calories in fashion. What was so brilliant about the show, and another nod to Karl&amp;#039;s innate ability to capture the fashion zeitgeist, is that this is exactly how women want to dress now. We are busier than ever and our runaround look is workout clothes and cool kicks paired with a fabulous bag and favorite jewelry\u2014all topped off with (or better covered up with) a chic coat. Now we can simply dress like this while wearing Chanel. The show ended with a loudspeaker annoucement, &amp;quot;Thank you valued Chanel customer, the show has now ended.&amp;quot; But we&amp;#039;re pretty sure the conversation has just begun.  (Ed note: A rep from the brand confirmed all the groceries will be donated after the show.) Check back here for a full review of the collection and more best looks from Fall 2014.  "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.harpersbazaar.com/fashion/fashion-week/a1774/chanel-grocery-store-show/>