<http://schema.org/name>
"Hotel Indigo"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ihg.com/hotelindigo/hotels/fr/fr/berlin/beriw/hoteldetail?cm_sp=OSMEU-IN-EMEA-FR-HED-AIX-MHR-berlin_text.html/directions>