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"ITV has taken full control of GMTV after buying Disney&amp;#039;s 25% stake in the breakfast broadcaster for \u00A322.25m. The network now plans to more closely integrate GMTV&amp;#039;s breakfast-time programming with its daytime lineup. &amp;quot;GMTV is the gateway to the ITV day and a perfect fit with ITV\u2019s existing daytime programming,&amp;quot; said ITV chief operating officer John Cresswell. &amp;quot;It represents an exciting opportunity to create a highly complementary daytime schedule offering great programming from 6am to 6pm.&amp;quot; GMTV has held the national Channel 3 breakfast-time licence since 1993, when it outbid the incumbent TV-am for the slot. Prior to today&amp;#039;s move, ITV owned 75% of the broadcaster. "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.digitalspy.com/media/news/a188687/itv-takes-full-control-of-gmtv/>