Apple v Android: Which watch wins after week of wear?
Many people, particularly those younger than 30, do not wear any kind of watch.
But technology firms are banking on smartwatches being the next big tech trend, with most of the major hardware makers piling in to get a piece of the blossoming market.
Yet for those who have never worn a watch, suddenly strapping a vibrating, blinking bit of metal to your arm could be an unappealing prospect.
BBC Click's Dave Lee spent a whole week wearing a Sony Smartwatch 3, which runs Google's Android Wear software, and the big newcomer, the Apple Watch.
He wanted to see if the supposed revolutionary new features were enough to turn non-watch wearers, like him, in to fans of the new sector.
Follow Dave Lee on Twitter @DaveLeeBBC
Please note: Unfortunately, the updated version of Android Wear - expected to be released for the Sony Smartwatch 3 earlier this week, had not been rolled out at the time of this review. Google's blog post explaining the planned upgrades can be found here.
09 May 2015