Lady Gaga event brings tourism boom to Carlisle
Radio 1's Big Weekend in Carlisle could generate up to £4m for the city's economy, tourism bosses hope.
The line-up for the event on Carlisle Airfield on 14 and 15 May includes Lady Gaga, Foo Fighters and the Black Eyed Peas.
Almost 500,000 people applied for the 40,000 free tickets available.
Carlisle Tourism Partnership said the event was likely to lead to one of the busiest weekend's tourism Carlisle had ever seen.
When the Big Weekend was held in Bangor, north Wales, in September 2010, it brought an estimated £3.5m into the local economy.
Bruno Mars, Plan B and Tinie Tempah have also been lined up for Carlisle.
Leader of Carlisle City Council, Mike Mitchelson, said: "As hoped, the Radio 1 Big Weekend is providing a welcome boost to our local tourism businesses.
"During these difficult economic times, it's great to hear that hotels, B&Bs and other accommodation providers are all reaping the benefits of the event coming to Carlisle.
"Our city has a lot to offer and I'm sure visitors will enjoy their time and hopefully make a repeat visit."
Marie Whitehead, project director for the festival, added: "This weekend keeps on breaking records and it's the busiest weekend for rooms we've ever seen.
"Carlisle and the surrounding area are nearly full, but we keep running totals of which places have rooms left, or who has cancellations."