The true spirit of Christmas boils down to three key ingredients, researchers claim.
But what about the smell of the traditional Christmas pudding?
The combination of candles, carols and the smell of cinnamon have been found to evoke the Christmas feeling.
But Christmas trees and puddings are not essential to get into the seasonal mood, according to the researchers.
Their tests, conducted under scientific conditions, involved volunteers being exposed to a selection of seasonal sights, sounds and smells.
For each combination, the 30 women participants were asked to give a score out
of 10 for how "Christmassy" they felt.
Candles, carols and cinnamon came top with a rating of 7.3, followed by
candles, carols and orange with a score of 6.2.
The least evocative combination was candles, classical music and the smell
of pine, which scored 2.95.
The results were then exposed to the "mince pie test".
Volunteers were put in separate rooms
containing plates of mince pies and asked to help themselves.
One room contained candles, carols and cinnamon; the other candles, classical
music and pine.
After 10 minutes, volunteers in the more Christmassy room had eaten 20 mince
pies while the others had eaten only 13.
Professor Michael Brammer, whose research company Neurosense carried out the
study, said: "We compared the best and worst combinations, and found that
significantly more pies were eaten in the room with the best combination.
"Presumably this was because volunteers in that room felt more
Dr Charles Spence, from the department of experimental psychology at Oxford
University, said: "Until recently, research has focused on each sense in isolation, but our
actual experience of the world is a multisensory one.
"The results of this study clearly show that the degree to which an image, a
particular type of music, or a smell can elicit a Christmassy mood depends
strongly on their synergy."