Chancellor Gordon Brown will be hoping a little Harry Potter magic rubs off on his latest venture - a book outlining his vision for Britain.
Mr Brown will donate all royalties to charity
Bookshops may not have to open at midnight - Harry Potter style - to cope with demand when Speeches 1997-2006 is published in September.
But publishers Bloomsbury hope the involvement of their biggest selling author JK Rowling will boost sales.
The boy wizard's creator is writing a foreword for one of the sections.
The publicity-shy Ms Rowling is known to be a friend of the Browns and has been a guest at 11 Downing Street.
Other well-known names signed up to write introductions for the £30, 500 page book include Nelson Mandela, former US Vice-President Al Gore, former head of the US Federal Reserve Alan Greenspan and Chief Rabbi Jonathon Sacks.
Mr Mandela writes: "I am pleased that Gordon Brown's speeches have been collected for publication. Reading them gives an insight into the man behind the politician, and the values behind the policies."
Prudence - Long-running love interest, now little seen
Stability - Mantra-like incantation best chanted at Budget time
Boom and Bust - Evil twins to which there must be no return
Golden rule - Ancient law none may tamper with (unless they wrote it)
Neo classical endogenous growth theory - Most mysterious spell of all...
The commentators will head-up sections on Britishness and fairness, the economy and public services, child poverty and the environment. A Bloomsbury spokesman would not confirm which section Ms Rowling would introduce.
In its blurb, the publisher hails Mr Brown's "formidable and widely-read intellect trained in the analytical skills of the historian but also - and far more importantly inspired by a vision of what the political process can achieve for our society and for our nation".
Among the greatest hits collected in the book, are speeches on subjects ranging from poverty in Africa to patriotism, in which Mr Brown calls for a British equivalent of a "flag in every" garden seen in America.
But the mid 1990s speech in which the chancellor used the phrase "neo classical endogenous growth theory" - mocked by Michael Heseltine as being "not Brown's but Balls'" (a reference to Mr Brown's right hand man Ed Balls) - is not included.
A second book, Moving Britain Forward: Selected Speeches 1997-2006, will contain 10 of Mr Brown's speeches, aiming to "distil the essence of his political vision for Britain in an age of globalization".
The 256-page paperback is aimed at a more "general readership", Bloomsbury said, adding that it will "interest anyone who wants to discover what motivates Gordon Brown, and what his vision is for a modern, forward-looking Britain".
The books are to be published on the first day of the Labour Party Conference in September - a date tipped by some commentators as the moment Tony Blair could announce he is standing down as Prime Minister. Mr Blair released a similar collection - New Britain: My Vision of a Young Country - in 1996, a year before becoming Prime Minister.
Both books will be edited by Wilf Stevenson, director of the Smith Institute, and all royalties are being donated to the Jennifer Brown Research Laboratory within the University of Edinburgh's Research Institute for Medical Cell Biology.