literatura brasileira contemporânea - Prefácio Cultural
Um livro mais elaborado, mesmo que de leitura fácil, encontra hoje maiores dificuldades para entrar nas listas de mais vendidos, preenchidas por livros de ...
28% dos livros da lista de mais vendidos
O tema mais discutido no momento no mercado editorial, principalmente nos Estados Unidos, é o self-publishing: as publicações digitais feitas diretamente pelos autores, sem a participação de qualquer editora. Em português, podemos chamá-las de “edições independentes”, ou “auto-edições”, numa tradução mais literal. Recentemente, o jornal inglês The Guardian divulgou que <anchor>28% dos livros da lista de mais vendidos</anchor>  do New York Times eram oriundos do tal self-publishing. Do jeito que a coisa vai, não tardarão as matérias sobre a “morte dos editores”, manifestações e movimentos, tipicamente americanos, por no-publishers ou algo do gênero.
Four self-published authors on New York Times ebook bestseller list | Self-publishing | The Guardian
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![A total of seven self-published ebooks will make the New York Times bestseller list this weekend](https://i.guim.co.uk/img/static/sys-images/Books/Pix/pictures/2012/8/2/1343918466588/A-total-of-seven-self-pub-008.jpg?width=465&dpr=1&s=none)

Stop press … a total of seven self-published ebooks will make the New York Times bestseller list this weekend. Photograph: Martin Argles for the Guardian

Stop press … a total of seven self-published ebooks will make the New York Times bestseller list this weekend. Photograph: Martin Argles for the Guardian

[Self-publishing](https://www.theguardian.com/books/self-publishing)

This article is more than **12 years old**

# Four self-published authors on New York Times ebook bestseller list

This article is more than 12 years old

Colleen Hoover's Slammed to reach eighth place this weekend ahead of ebooks by James Patterson and Karin Slaughter

[Alison Flood](https://www.theguardian.com/profile/alisonflood)

Thu 2 Aug 2012 10.59 EDT

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Four self-published authors will have a total of seven novels on the New York Times ebook bestseller list this weekend, and the founder of [self-publishing powerhouse Smashwords](http://www.smashwords.com/) is predicting the number is only going to grow.

The highest-ranking self-published author on [the 5 August NYT chart](http://www.nytimes.com/best-sellers-books/2012-08-05/e-book-fiction/list.html) is Colleen Hoover, whose ebook Slammed ("A girl falls in love with a neighbour who enjoys slam poetry, but they encounter obstacles") comes in in eighth place, ahead of ebooks by established bestsellers James Patterson and Karin Slaughter. Hoover, who self-published Slammed seven months ago and has just signed a traditional book deal with Simon & Schuster, also has her second novel, Point of Retreat, in 18th place on the NYT chart.

RL Mathewson's romance novel Playing for Keeps ("When a woman stands up to her aggravating neighbour, romance ensues") is in 16th place, Lyla Sinclair's slice of erotica Training Tessa in 17th, and Bella Andre has three self-published romance novels in the chart: If You Were Mine in 22nd place, Can't Help Falling in Love in 23rd, and I Only Have Eyes for you in 24th. The 25-title chart is dominated, as it has been for much of the summer, by EL James's [Fifty Shades of Grey](https://www.theguardian.com/books/data/book/romance/9780099579939/fifty-shades-of-grey) trilogy – itself originally published as fan fiction.

"We knew this day was coming. Self-published ebook authors are landing on the New York Times bestseller list in a big way \[and\] lightning struck multiple times this week," [said Mark Coker, founder of Smashwords](http://blog.smashwords.com/2012/07/multiple-smashwords-authors-hit-new.html) – which worked with all four of the authors to publish or distribute their ebooks – on his blog.

"It's a big deal to see a single Smashwords author on the New York Times Bestseller list, let alone four in one week. A year ago, it was unheard of. A year from now, it'll be more commonplace."

"I think readers are more focused on a good story that they can enjoy instead of where the book was published," said Mathewson, of the self-published authors' success. "Thanks to the internet they can research books before committing time and money on them. Flashy advertisements really don't mean anything to most avid readers. They care more about reviews, ratings and recommendations than they do about ads telling them what to read."

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