सोशल मीडिया मार्केटिंग का परिचय
Social Media Marketing: Complete Guide for Businesses - WebFX
Social media marketing is the use of social media networks to promote your brand and products or services to your audience online. It involves creating custom ...
your target audience
When you learn how to do social media marketing, one of the first steps to take is to identify <anchor>your target audience</anchor>. You won’t succeed with your strategy if you aren’t targeting the right people, so you must identify who’s most interested in your business.
Finding Your Target Audience on Social Media in 6 Steps
Finding Your Target Audience on Social Media in 6 Steps[Skip to main content ↓](#page-main-content)

[**REVENUE DRIVEN FOR OUR CLIENTS** \
$10,085,355,239+](https://www.webfx.com/about/results/)

- Search
- [Client Login](https://app.webfx.com/)
- [888-601-5359](tel:8886015359)

[Get a Proposal](https://www.webfx.com/free-quote/)

[![WebFX Logo](https://www.webfx.com/wp-content/uploads/2023/05/webfx-logo.svg)](https://www.webfx.com)

Digital Marketing

That Drives Revenue®

Search [Client Login](https://app.webfx.com/)

[Get a Proposal](https://www.webfx.com/free-quote/)

![loading](https://www.webfx.com/wp-content/themes/fx/assets/img/loading.gif)Loading results...

An error occurred when getting the results, please click here to try again or modify your search criteria.

Sorry, no results have been found, please try other search criteria.

##### Showing **1 - 10** out of **832** for:

- - Article


PreviousNext

![Monochrome image of a densely packed audience viewed from behind in a stadium or auditorium setting.](https://www.webfx.com/wp-content/uploads/2021/10/social-media-target-audience.jpeg)

- [Home](https://www.webfx.com/)
- [Blog](https://www.webfx.com/blog/)
- [Social Media](https://www.webfx.com/blog/social-media/) 6 Tips for Finding Your Target Audience on Social Media

# 6 Tips for Finding Your Target Audience on Social Media

- ![Clock Icon](/wp-content/themes/fx/assets/img/blocks/general/wysiwyg/author-meta/v3/clock-icon.png?2) 6 min. read
- ![Matthew Gibbons](https://secure.gravatar.com/avatar/2a2e9d24e54e9f2e2bb01a19fa94c310?s=48&d=https%3A%2F%2Fwww.webfx.com%2Fwp-content%2Fthemes%2Ffx%2Fassets%2Fimg%2Ffx-gravatar.jpeg&r=g)

Matthew Gibbons ![Verified badge](/wp-content/themes/fx/assets/img/blocks/general/wysiwyg/author-meta/v3/checkmark-icon.png)


Lead Data & Tech Writer ![Chevron Down Icon](/wp-content/themes/fx/assets/img/blocks/general/wysiwyg/author-meta/v3/chevron-down-icon.png)

- Matthew is a marketing expert focusing on the SEO & martech spaces. He has written over 500 marketing guides and video scripts for the WebFX YouTube channel. When he’s not striving to put out some fresh blog posts and articles, he’s usually fueling his Tolkien obsession or working on miscellaneous creative projects.

With [74% of people](https://www.webfx.com/blog/marketing/marketing-stats/) using social media to help them make purchase decisions, it’s one of the most valuable digital marketing tools available — and one that you can’t afford to pass up. Knowing this, you’ll want to take the time to create a killer social media campaign. You can develop a [social media advertising strategy](https://www.webfx.com/social-media/services/advertising/), set up some [scheduled posts](https://www.webfx.com/social-media/learn/how-to-schedule-instagram-posts/), and strategize how  to interact with your audience.

Just one question remains: Who _is_ your audience? If you’re not sure how to find your user base online — or even who that user base should be — don’t worry. We’re about to go over six steps for finding your target audience on social media.

Read on to learn more, and then consider partnering with WebFX — the digital marketing agency with over 28 years of experience — for [even more social media help](https://www.webfx.com/social-media/services/)!

## 1\. Use your buyer personas

The first step to finding your target audience on social media is _identifying_ your [target audience](https://www.webfx.com/blog/marketing/target-audience-examples/). Hopefully, your business has created some [buyer personas](https://www.webfx.com/blog/general/how-to-create-and-use-marketing-personas/), or has access to demographic data about your customer base. If you don’t have either of those things, look for ways to create or acquire them.

You’ll want to have your customers in mind when looking for your audience. One of the best ways to figure out who you’re trying to sell to is to look at who you’ve _already_ sold to. Pay special attention to quantifiable or categorizable features like:

1. Location
2. Age
3. Gender
4. Ethnicity
5. Occupation
6. Education level

## 2\. Know the size of your audience

Another piece of information you’ll want for your social media audience analysis is the size of your audience. Are you marketing to a small and very specific niche group of people, or are you targeting a broader audience?? The size of your audience will make a significant difference in how you run your marketing campaign.

For one thing, if you’re targeting a niche audience, you may not need as diverse of social media content because you’re appealing to the same type of people. For bigger audiences, though, you might need to target multiple types of people. In fact, if your audience is large enough, you’ll want to break it down into smaller niches that you can target more accurately.

## 3\. Know which networks to use to find customers

Once you’re through identifying your target audience, you need to start figuring out where you can find them. You can find [quite a few social media platforms](https://www.webfx.com/blog/social-media/best-social-media-platforms-for-businesses/), but your customer base probably won’t use every single one of them. The question, then, is this: Which social media platforms should you use and which ones are most valuable to your business?

If 90% of your customers use [Pinterest](https://www.webfx.com/blog/marketing/how-pinteresting/), you’d want to start marketing there — If only 3% use it, it may not be worth your time. You can figure some of this out by looking up the demographics of each network and comparing them with your [buyer personas](https://www.webfx.com/blog/marketing/buyer-personas/) to see which ones match up best. You can also send out surveys to your current customers asking them which social media networks they use.

## 4\. Upload your email list

With the social media audience analysis complete, it’s time to start finding your audience on social media. One of the easiest ways to do this is to use an [email list](https://www.webfx.com/email-marketing/learn/how-to-build-email-list/). If you don’t already have an email list, you may want to consider creating one.

It’s useful for far more than just finding social media audiences. You can get one started by putting [email capture forms](https://www.webfx.com/blog/marketing/6-email-opt-in-strategies-for-growing-a-quality-subscriber-list/) on your website for people to find when they view your content. Once you have an email list built up for your current customers, try uploading it to social media.

Most platforms will allow you to upload email lists as a way of finding people. They’ll attempt to locate the profile of each person on the list for you. Be aware that uploading an email list is usually part of the process of setting up paid ads, so you would have to invest in those to make this step work.

No platform will be able to find every single person on your list, of course. Some people don’t have social media, and others may have their accounts set to private. But if your list is large enough, you can still get a big start on your social media user base just from that.

## 5\. Use social media ads

Another way to expand your social media audience is to invest in paid social media advertising. When you use social media ads, you can create custom audiences to target. Custom audience creation looks different on each platform.

On [Twitter](https://www.webfx.com/social-media/learn/benefits-of-twitter-for-business/), for example, you can find groups of people based on what they’re tweeting or what hashtags they’re using. And on [LinkedIn](https://www.webfx.com/social-media/learn/social-media-marketing-linkedin/), you can look up a certain job title and get a list of people in that position. ![linkedin mechanical engineering specialist people search](https://www.webfx.com/wp-content/uploads/2021/10/linkedin-mechanical-engineering-specialist-people-search.png)[Facebook Ads Manager](https://www.webfx.com/blog/social-media/what-is-facebook-ads-manager/) offers one of the best methods for creating custom audiences, however.

You can input the demographics from your buyer personas to generate a list of people that fit those criteria. Then you can even create “ [lookalike audiences](https://www.webfx.com/blog/social-media/lookalike-audiences/)” — audiences similar to your original custom audience — as a next step. Once you have these audiences laid out, you can begin targeting them with social media ads for your business.

## 6\. Attract more users with engaging content

Once you have a base of social media users to start out with, you can start your actual marketing. Your follower count won’t initially be as high as you’d like, and that’s fine. That’s what the marketing is for!

Craft content that are specifically tailored to the users you already have. Make sure you’re giving them what they’re there for — interesting, helpful, engaging content that simultaneously promotes your brand. If the content is engaging enough, people will probably want to share it, which will inevitably attract more users with the same mindset and interests as the people already following you.

Eventually, your user base will grow organically as a natural result of your marketing content.

### 74% of people use social media when making a purchasing decision.

Make their decision easy with a stellar social media presence. See how your brand can level up by requesting a no-obligation proposal today.

Submit ![arrow right](https://www.webfx.com/wp-content/themes/fx/assets/img/ctas/46/v4/arrow-right.png)

One of our experts will be in touch within 24 hours!

![cta35 img](https://www.webfx.com/wp-content/themes/fx/assets/img/ctas/46/v4/cta35-img.png)

## Get help with your social media marketing from WebFX

Now that you know how to reach people online, from identifying your target audience to finding them on social media, you can start targeting relevant leads. Once you have your social media audience, though, you still have to market to them — and that’s not always easy. Don’t worry — You don’t have to do it alone.

WebFX’s team of over 500 digital marketing experts have all the skill and dedication to drive your campaign to new heights with our [social media services](https://www.webfx.com/social-media/services/). To get started with a [social media manager](https://www.webfx.com/blog/social-media/what-does-a-social-media-manager-do/), just give us a call at [**888-601-5359**](tel:888-601-5359) or [contact us online](https://www.webfx.com/free-quote/) today!

- ![Matthew Gibbons](https://secure.gravatar.com/avatar/2a2e9d24e54e9f2e2bb01a19fa94c310?s=48&d=https%3A%2F%2Fwww.webfx.com%2Fwp-content%2Fthemes%2Ffx%2Fassets%2Fimg%2Ffx-gravatar.jpeg&r=g)




Matthew is a marketing expert focusing on the SEO & martech spaces. He has written over 500 marketing guides and video scripts for the WebFX YouTube channel. When he’s not striving to put out some fresh blog posts and articles, he’s usually fueling his Tolkien obsession or working on miscellaneous creative projects.

- ![WebFX Round Logo](/wp-content/themes/fx/assets/img/blocks/general/wysiwyg/webfx-round-icon.png)



WebFX is a full-service marketing agency with 1,100+ client reviews and a 4.9-star rating on Clutch! Find out how our expert team and revenue-accelerating tech can drive results for you! [Learn more](/about/our-approach/)


### Twitter and Facebook Status Generator

Finding engaging social media content for your business can be difficult. Use our tool to quickly find ideas and post directly to your page.

[Give Me an Idea](https://www.webfx.com/tools/status-generator/)

![Status Generator Tool](https://www.webfx.com/wp-content/themes/fx/assets/img/ctas/twitter-facebook-status-generator/status-generator-tool.png)

#### Table of Contents

- [1\. Use Your Buyer Personas](#616723179a361-0)
- [2\. Know the Size of Your Audience](#616723179a361-1)
- [3\. Know Which Networks to Use to Find Customers](#616723179a361-2)
- [4\. Upload Your Email List](#616723179a361-3)
- [5\. Use Social Media Ads](#616723179a361-4)
- [6\. Attract More Users with Engaging Content](#616723179a361-5)
- [Get Help with Your Social Media Marketing from WebFX](#616723179a361-6)

#### Share this article

- [![Facebook Round Icon](/wp-content/themes/fx/assets/img/blocks/general/wysiwyg/facebook-icon.png)](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.webfx.com%2Fblog%2Fsocial-media%2Ffinding-your-target-audience-on-social-media%2F "Share the article on Facebook")
- [![Twitter Icon](/wp-content/themes/fx/assets/img/blocks/general/wysiwyg/twitter-x-blue-icon.png)](https://twitter.com/intent/tweet?text=6+Tips+for+Finding+Your+Target+Audience+on+Social+Media&url=https%3A%2F%2Fwww.webfx.com%2Fblog%2Fsocial-media%2Ffinding-your-target-audience-on-social-media%2F "Share the article on Twitter")
- [![LinkedIn Icon](/wp-content/themes/fx/assets/img/blocks/general/wysiwyg/linkedin-icon.png)](http://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.webfx.com%2Fblog%2Fsocial-media%2Ffinding-your-target-audience-on-social-media%2F&title=6+Tips+for+Finding+Your+Target+Audience+on+Social+Media&source=WebFX "Share the article on LinkedIn")
- [![Email Icon](/wp-content/themes/fx/assets/img/blocks/general/wysiwyg/email-icon.png)](/cdn-cgi/l/email-protection#e4db9791868e818790d9d2c4b08d9497c4828b96c4a28d8a808d8a83c4bd8b9196c4b08596838190c4a591808d818a8781c48b8ac4b78b878d8588c4a981808d85c2c7d4d7dcdf868b809dd98c90909497decbcb939393ca938186829cca878b89cb86888b83cb978b878d8588c98981808d85cb828d8a808d8a83c99d8b9196c9908596838190c98591808d818a8781c98b8ac9978b878d8588c98981808d85cb "Share the article via Email")

![Social Media Cost Calculator](https://www.webfx.com/wp-content/themes/fx/assets/img/ctas/social-media-banner/social-media-cost-calculator.png)

#### Social Media Cost Calculator

Use our free tool to get a free, instant quote in under 60 seconds.

[View Social Media Calculator](https://www.webfx.com/social-media/pricing/)

### Twitter and Facebook Status Generator

Finding engaging social media content for your business can be difficult. Use our tool to quickly find ideas and post directly to your page.

[Give Me an Idea](https://www.webfx.com/tools/status-generator/)

![Status Generator Tool](https://www.webfx.com/wp-content/themes/fx/assets/img/ctas/twitter-facebook-status-generator/status-generator-tool.png)

### What to read next

[![What Is Private Equity Due Diligence?](https://www.webfx.com/wp-content/uploads/2024/09/092401_private_equity_due_diligence-1024x462.png)\
\
What Is Private Equity Due Diligence?\
\
6 minute read](https://www.webfx.com/blog/marketing/private-equity-due-diligence/) [![What Is Marketing Business Process Outsourcing (BPO)?](https://www.webfx.com/wp-content/uploads/2024/08/082409_marketing_business_process_outsourcing_bpo-1024x462.png)\
\
What Is Marketing Business Process Outsourcing (BPO)?\
\
7 minute read](https://www.webfx.com/blog/marketing/marketing-bpo/) [![social media advertising statistics](https://www.webfx.com/wp-content/uploads/2019/08/082405_social_media_advertising_statistics-1024x462.png)\
\
50+ Social Media Advertising Statistics to Know in 2024\
\
6 minute read](https://www.webfx.com/blog/social-media/social-media-advertising-statistics/) [![Man in a suit staring at a laptop with a graph of data in the background](https://www.webfx.com/wp-content/uploads/2024/08/072444_cmo_dashboard-1024x462.png)\
\
What Is a CMO Dashboard, and Why Does It Matter? (Plus Metrics To Include in Yours)\
\
12 minute read](https://www.webfx.com/blog/marketing/cmo-dashboard/)

### Related Resources

[6 Tips for Building Social Media Brand Awareness\
\
10 minute read](https://www.webfx.com/blog/social-media/social-media-brand-awareness/) [7 Common Social Media Mistakes to Avoid in 2024\
\
7 minute read](https://www.webfx.com/blog/social-media/social-media-mistakes/) [7 Social Media Content Ideas to Engage Your Audience\
\
9 minute read](https://www.webfx.com/blog/social-media/social-media-content-ideas/)

### Marketing Tips for Niche Industries

[6 Social Media Tips for Fence Installers\
\
7 minute read](https://www.webfx.com/industries/home-repair/fence-installers/social-media/) [6 Ways To Optimize Social Media for Dog Trainers\
\
6 minute read](https://www.webfx.com/industries/local-consumer-services/dog-trainers/social-media/) [6 Ways to Optimize Social Media for Veterinarians\
\
6 minute read](https://www.webfx.com/industries/local-consumer-services/veterinarians/social-media/)

TO TOP

- 24,859,684+LEADS DRIVEN

FOR CLIENTS
- $10,085,355,239+REVENUE DRIVEN

FOR CLIENTS
- 3,212,407HOURS OF

EXPERTISE
- 500EXPERTS

ON STAFF

#### Discover how we can help your business grow

Send Me a Proposal! ![Arrow Right Icon](https://www.webfx.com/wp-content/themes/fx/assets/img/footer/arrow-right.png)

- ![WebFX Logo](/wp-content/themes/fx/assets/img/footer/webfx-logo.png)Celebrating 25+ Years of Digital Marketing Excellence

Ready to speak with a marketing expert? Give us a ring

[888-601-5359](tel:8886015359)
- Services

- [Digital Marketing Services](https://www.webfx.com/digital-marketing/services/ "View plans and pricing")
- [SEO Services](https://www.webfx.com/seo/services/ "View plans and pricing")
- [PPC Services](https://www.webfx.com/ppc/services/ "View plans and pricing")
- [Content Marketing Services](https://www.webfx.com/content-marketing/services/ "View plans and pricing")
- [Social Media Services](https://www.webfx.com/social-media/services/ "View plans and pricing")
- [Web Design Services](https://www.webfx.com/web-design/services/ "View plans and pricing")
- [Digital Advertising Services](https://www.webfx.com/digital-advertising/services/ "View plans and pricing")

- Knowledgebase

- [Digital Marketing](https://www.webfx.com/digital-marketing/ "Learn digital marketing with free resources")
- [SEO](https://www.webfx.com/seo/ "Learn SEO with free resources")
- [PPC](https://www.webfx.com/ppc/ "Learn PPC with free resources")
- [Content Marketing](https://www.webfx.com/content-marketing/ "Learn content marketing with free resources")
- [Social Media](https://www.webfx.com/social-media/ "Learn social media with free resources")
- [Web Design](https://www.webfx.com/web-design/ "Learn web design with free resources")
- [Amazon](https://www.webfx.com/amazon/ "Learn Amazon marketing with free resources")

- Roles

- [Digital Marketing Agency](https://www.webfx.com/ "Learn about working with us for digital marketing")
- [SEO Agency](https://www.webfx.com/seo/agency/ "Learn about working with us for SEO")
- [Web Design Agency](https://www.webfx.com/web-design/agency/ "Learn about working with us for web design")
- [Industries We Serve](https://www.webfx.com/industries/ "Browse the markets we serve")

- Company

- [About Us](https://www.webfx.com/about/ "Get to know WebFX")
- [Careers](https://www.webfx.com/careers/ "Explore open positions")
- [Community Impact](https://www.webfx.com/about/charities/ "Explore our community impact")
- [Contact Us](https://www.webfx.com/contact/ "Learn how to contact us")
- [Locations](https://www.webfx.com/locations/ "View our locations")
- [Phishing Scam Alert](https://www.webfx.com/careers/notice/ "Get informed about an active phishing scam")
- [Tools](https://www.webfx.com/tools/ "Explore our marketing tools")

- Explore

- [Color Picker](https://www.webfx.com/web-design/color-picker/ "Generate color palettes with our free color picker")
- [Emoji Cheat Sheet](https://www.webfx.com/tools/emoji-cheat-sheet/ "Copy-and-paste emojis instantly")
- [Conversion Rate Calculator](https://www.webfx.com/tools/conversion-rate-calculator/ "Calculate your conversion rate")
- [SEO in Digital Marketing](https://www.webfx.com/blog/seo/what-is-seo-in-digital-marketing/ "Learn SEO’s meaning in digital marketing")
- [SEO vs. SEM](https://www.webfx.com/blog/seo/seo-vs-sem-what-is-the-difference/ "Learn the difference between SEO and SEM")
- [Return on Ad Spend](https://www.webfx.com/blog/marketing/roas/ "Learn ROAS’s meaning")
- [ROAS Calculator](https://www.webfx.com/tools/roas-calculator/ "Calculate your ROAS")

![WebFX Logo](/wp-content/themes/fx/assets/img/footer/webfx-logo.png)Celebrating 25+ Years of Digital Marketing Excellence

Ready to speak with a marketing expert? Give us a ring

[888-601-5359](tel:8886015359)

##### Proudly brought to you by WebFX

- [![Logo of SEO.com with the 'SEO' in bold white letters and '.com' in purple.](https://www.webfx.com/wp-content/uploads/2023/11/seo-com-logo.png)](https://www.seo.com/)
- [![TeamAI Stadard](https://www.webfx.com/wp-content/uploads/2024/07/TeamAI-Stadard.png)](https://teamai.com/)
- [![Nutshell logo in white with an orange acorn and grey background](https://www.webfx.com/wp-content/uploads/2023/11/nutshell-logo-white-1.png)](https://www.nutshell.com/)

**WebFX® 1995-2024**

- [Sitemap](/sitemap/)
- [Privacy & Terms of Use](/privacy-policy/)

- [![Facebook](/wp-content/themes/fx/assets/img/footer/facebook.png)](https://www.facebook.com/webfxinc/)
- [![Twitter](/wp-content/themes/fx/assets/img/footer/x.png)](https://twitter.com/webfx)
- [![Linked In](/wp-content/themes/fx/assets/img/footer/linkedin.png)](https://www.linkedin.com/company/webfxinc/)
- [![Youtube](/wp-content/themes/fx/assets/img/footer/youtube.png)](https://www.youtube.com/WebFX)
- [![Instagram](/wp-content/themes/fx/assets/img/footer/instagram.png)](https://www.instagram.com/webfx)

Menu

- SEO & Lead Generation


- ![A blue magnifying glass icon with a thin teal box.](https://www.webfx.com/wp-content/uploads/2023/05/icon-organic-search.svg)Organic Search
  - [SEO Services](https://www.webfx.com/seo/services/ "View plans and pricing")
  - [Enterprise SEO Services](/seo/services/enterprise/ "View plans and pricing")
  - [Digital Marketing Services](https://www.webfx.com/digital-marketing/services/ "View plans and pricing")
  - [Local SEO Services](/local-seo/services/ "View plans and pricing")
  - [Google Local Services Ads Management](https://www.webfx.com/ppc/services/google-local-services-ads/ "View plans and pricing")
  - [SEO Audits](/seo/services/seo-audits/ "View plans and pricing")
  - [Generative Engine & Chat Optimization](https://www.webfx.com/seo/services/ai-search-optimization/ "View plans and pricing")
- ![Outline of a blue hand icon touching a circle.](https://www.webfx.com/wp-content/uploads/2023/05/icon-digital-advertising.svg)Digital Advertising
  - [PPC Management Services](https://www.webfx.com/ppc/services/ "View plans and pricing")
  - [Enterprise PPC Management Services](https://www.webfx.com/ppc/services/enterprise/ "View plans and pricing")
  - [Social Media Advertising](https://www.webfx.com/social-media/services/advertising/ "View plans and pricing")
  - [Enterprise Social Media Advertising](https://www.webfx.com/social-media/services/enterprise-social-advertising/ "View plans and pricing")
  - [Programmatic Advertising Services](https://www.webfx.com/digital-advertising/services/programmatic/ "View plans and pricing")
  - [Addressable Geofencing Services](/digital-advertising/services/addressable-geofencing/ "View plans and pricing")
  - [Connected TV & OTT](https://www.webfx.com/digital-advertising/services/ott-connected-tv/ "View plans and pricing")
- ![Social media likes icon with heart and thumbs up.](https://www.webfx.com/wp-content/uploads/2023/05/icon-social-media.svg)Ecommerce
  - [Ecommerce SEO Services](https://www.webfx.com/seo/services/ecommerce/ "View plans and pricing")
  - [Ecommerce PPC Services](https://www.webfx.com/ppc/services/ecommerce/ "View plans and pricing")
  - [Ecommerce Social Media Advertising](https://www.webfx.com/social-media/services/ecommerce-advertising/ "View plans and pricing")
  - [B2B Ecommerce Enablement](/web-design/services/ecommerce/ "View plans and pricing")
  - [Shopping Feed Automation](https://www.webfx.com/ppc/services/shopping-feeds/ "View plans and pricing")
  - [Ecommerce Digital Marketing Services](https://www.webfx.com/digital-marketing/services/ecommerce/ "View plans and pricing")
  - [Ecommerce Marketing Resources](https://www.webfx.com/digital-marketing/ecommerce/ "Browse additional resources")
- ![Teal circle and blue lightbulb shapes.](https://www.webfx.com/wp-content/uploads/2023/05/icon-learn-seo.svg)Learn
  - [Our SEO Results](https://www.webfx.com/about/results/ "Explore client results")
  - [Our SEO Case Studies](/portfolio/ "Browse case studies")
  - [What Is an SEO Company?](/blog/seo/what-is-an-seo-company/ "Understand an SEO company’s role")
  - [How to Find the Best SEO Company](https://www.webfx.com/seo/learn/who-is-the-best-seo-company/ "Learn how to find an SEO provider")
  - [SEO Guide for Marketing Managers](/seo-guide-marketing-managers/ "Master SEO as a marketing manager ")
  - [What Is Digital Marketing?](https://www.webfx.com/digital-marketing/glossary/what-is-digital-marketing/ "Understand digital marketing’s meaning")
  - [Best Digital Marketing Tools](https://www.webfx.com/blog/marketing/digital-marketing-tools/ "Explore top-rated marketing tools")
- 198%



#### Increase in organic transactions

[Read Our Case Study](/portfolio/case-studies/koa/)

Close

- Revenue Marketing & CRO


- ![Light green geometric shape and blue flame shape](https://www.webfx.com/wp-content/uploads/2023/05/icon-digital-marketing.svg)Digital Intelligence
  - [Web Channel Call Tracking](/analytics/services/call-tracking/ "View plans and pricing")
  - [SEO Reporting & Forecasting](/seo/services/custom-reporting/ "View plans and pricing")
  - [Channel Attribution & Forecasting](/analytics/services/channel-attribution-forecasting/ "View plans and pricing")
  - [Digital Marketing Competitor Analysis](/digital-marketing/services/competitor-analysis/ "View plans and pricing")
  - [Private Equity Due Diligence](/digital-marketing/services/digital-due-dilligence/ "View plans and pricing")
  - [Revenue Operations](https://www.webfx.com/digital-marketing/services/revenue-operations/ "View plans and pricing")
- ![Light green square and blue plus sign](https://www.webfx.com/wp-content/uploads/2023/05/icon-commerce-platforms.svg)Conversion
  - [Conversion Rate Optimization](/digital-marketing/services/conversion-rate-optimization/ "View plans and pricing")
  - [User Experience Testing](/web-design/services/ux-analysis/ "View plans and pricing")
  - [Landing Pages & Funnels](/ppc/services/landing-page-design/ "View plans and pricing")
  - [Online Review Acceleration](/technology/marketingcloudfx/reviewaccelerationfx/ "View plans and pricing")
  - [Channel Partner Sales Pipeline Management](/digital-marketing/services/channel-partner-marketing/ "View plans and pricing")
  - [Website Personalization](/content-marketing/services/personalized-website-content/ "View plans and pricing")
- ![Finger tapping buy icon.](https://www.webfx.com/wp-content/uploads/2023/05/icon-amazon.svg)Marketing Automation
  - [Account-Based Marketing Services](https://www.webfx.com/digital-advertising/services/account-based-marketing/ "View plans and pricing")
  - [Lead Nurture Email Marketing](/email-marketing/services/lead-nurture-marketing/ "View plans and pricing")
  - [Email Marketing Management](/email-marketing/services/ "View plans and pricing")
  - [Salesforce Marketing Automation](/martech/services/salesforce-consultants/ "View plans and pricing")
  - [Microsoft Dynamics Marketing Automation](/martech/services/microsoft-dynamics/ "View plans and pricing")
  - [Employment & Recruiting Marketing](https://www.webfx.com/digital-marketing/services/digital-recruitment/ "View plans and pricing")
- ![icon-b2b](https://www.webfx.com/wp-content/uploads/2023/05/icon-b2b.svg)Commerce Platforms
  - [SEO for Amazon](https://www.webfx.com/amazon/services/amazon-seo-listing-optimization-service/ "View plans and pricing")
  - [Advertising Management for Amazon](https://www.webfx.com/amazon/services/advertising/ "View plans and pricing")
  - [Shopify Optimization Services](https://www.webfx.com/seo/services/shopify/ "View plans and pricing")
  - [Facebook Marketplace for Business](https://www.webfx.com/social-media/services/facebook-marketplace/ "View plans and pricing")
  - [Influencer Marketing Services](https://www.webfx.com/social-media/services/influencer-marketing/ "View plans and pricing")
  - [Walmart Marketplace Advertising](https://www.webfx.com/marketplaces/services/walmart/ "View plans and pricing")
- 30%+



#### increase in ecommerce sales

[Read Our Case Study](/portfolio/case-studies/s-clyde-weaver/)

Close

- UX & Interactive


- ![Blue and purple laptop shape](https://www.webfx.com/wp-content/uploads/2023/05/icon-ux.svg)Design
  - [Website Design](/web-design/services/ "View plans and pricing")
  - [Website Redesign](/web-design/services/redesign/ "View plans and pricing")
  - [Rapid Web Design](/web-design/services/rainmakerfx/ "View plans and pricing")
  - [Social Media Design](https://www.webfx.com/social-media/services/design/ "View plans and pricing")
  - [Ecommerce Website Design](https://www.webfx.com/web-design/services/ecommerce/ "View plans and pricing")
  - [Email Marketing Testing & Design](/email-marketing/services/design/ "View plans and pricing")
- ![Content marketing icon with pencil and paper.](https://www.webfx.com/wp-content/uploads/2023/05/icon-content-marketing.svg)Content Marketing
  - [SEO Copywriting](/content-marketing/services/website-copywriting/ "View plans and pricing")
  - [Content Marketing Services](/content-marketing/services/ "View plans and pricing")
  - [Social Media Management](https://www.webfx.com/social-media/services/ "View plans and pricing")
  - [Infographics & Motion Graphics](/content-marketing/services/infographics/ "View plans and pricing")
  - [Web Video Production Services](/content-marketing/services/video-production/ "View plans and pricing")
  - [YouTube Advertising](https://www.webfx.com/digital-advertising/services/youtube/ "View plans and pricing")
- ![Development icon.](https://www.webfx.com/wp-content/uploads/2023/05/icon-development.svg)Development
  - [Digital Experience Development](/web-development/services/ "View plans and pricing")
  - [Shopify Ecommerce Development](/web-development/services/shopify/ "View plans and pricing")
  - [Web Infrastructure & Maintenance](/web-development/services/website-maintenance/ "View plans and pricing")
  - [Content Management Systems](/web-development/services/cms/ "View plans and pricing")
  - [AI & GPT Integration](https://www.webfx.com/martech/services/ai-integration/ "View plans and pricing")
  - [ADA Compliance Services](/web-development/services/ada-compliance/ "View plans and pricing")
- ![Learn icon of lightbulb.](https://www.webfx.com/wp-content/uploads/2023/05/icon-learn-ux.svg)Challenges We Solve
  - [My Website Doesn’t Drive Leads](/blog/marketing/my-website-doesnt-drive-leads/ "Troubleshoot lead generation")
  - [My Website Traffic Is Going Down](/blog/marketing/why-is-my-website-traffic-going-down/ "Troubleshoot website traffic")
  - [My Website Doesn’t Convert](/blog/conversion-rate-optimization/my-website-doesnt-convert/ "Troublshoot conversion rates")
  - [My Website Isn’t Making Money](/blog/web-design/why-isnt-my-website-making-money/ "Troubleshoot site revenue")
  - [My Website Isn’t Showing Up on Google](https://www.webfx.com/about/our-approach/site-isnt-showing-up-on-google/ "Troubleshoot indexing issues")
  - [How & Where To Sell Products Online](/digital-marketing/ecommerce/how-to-sell-online/ "Master selling online")
- ### The WebFX Portfolio

[View Design Portfolio](/portfolio/design-portfolio/)

Close

- Technology


- ![Green bar graphs with upwards blue arrow](https://www.webfx.com/wp-content/uploads/2023/05/icon-revenue.svg)Revenue Acceleration Platform
  - [MarketingCloudFX Revenue Platform](/technology/marketingcloudfx/ "View plans and pricing")
  - [Nutshell CRM](/technology/nutshell/ "View plans and pricing")
  - [Customer Data Platform (CDP)](/martech/services/customer-data-platform/ "View plans and pricing")
  - [Lead Management & Scheduling Solutions](/martech/services/lead-management/ "View plans and pricing")
  - [CRM Retargeting Technology](/digital-advertising/services/crm-retargeting/ "View plans and pricing")
  - [Contact Enrichment](https://www.webfx.com/digital-marketing/services/contact-enrichment/ "View plans and pricing")
- ![Analytics icon with bars at different heights.](https://www.webfx.com/wp-content/uploads/2023/05/icon-analytics.svg)Measurement
  - [CRM Integrations](/technology/marketingcloudfx/crm-integration/ "View plans and pricing")
  - [ROI Tracking Dashboards](/technology/marketingcloudfx/roi-dashboard/ "View plans and pricing")
  - [AI Marketing](https://www.webfx.com/martech/services/ai/ "View plans and pricing")
  - [B2B AR & VR Solutions](https://www.webfx.com/digital-advertising/services/b2b-ar-vr/ "View plans and pricing")
  - [Data Warehouse & ETL Pipelines](/martech/services/data-warehouse-etl-pipelines/ "View plans and pricing")
  - [Closed Loop Analytics](https://www.webfx.com/digital-marketing/services/closed-loop-analytics/ "View plans and pricing")
- ![Green circle and blue x](https://www.webfx.com/wp-content/uploads/2023/05/icon-marketing-automation.svg)Learn
  - [What Is a CRM?](https://www.webfx.com/blog/marketing/what-is-a-crm/ "Understand a CRM’s meaning")
  - [Data-Driven Marketing Guide](https://www.webfx.com/digital-advertising/first-party-data/ "Learn how to use data-driven marketing")
  - [What Is a CDP?](https://www.webfx.com/blog/marketing/what-is-a-customer-data-platform/ "Understand a CDP’s meaning")
  - [What Is ERP?](https://www.webfx.com/blog/marketing/what-is-erp/ "Understand an ERP’s meaning")
  - [What Is AI Marketing?](https://www.webfx.com/martech/learn/artificial-intelligence-marketing/ "Understand AI in marketing")
  - [What are CRM Integrations?](https://www.webfx.com/blog/marketing/crm-integrations/ "Undesrtand CRM integrations")
- #### Industry-leading revenue acceleration platform



![Rocket](/wp-content/themes/fx/assets/img/header/v2/rocket.svg)



##### A next-level approach to digital



WebFX's proprietary digital marketing platform makes it easier than ever to track digital marketing performance, conduct industry research, calculate ROI, and make strategic decisions.

[View MarketingCloudFX](/technology/marketingcloudfx/)
- #### Simple, all-in-one CRM platform for B2B



![Nutshell Acorn Logo](/wp-content/themes/fx/assets/img/header/v2/nutshell-acorn-logo.png)



##### Equip your sales team to win



Meet Nutshell, the CRM we've built from the ground up to help you reach your sales goals. Powerful features like workflow automation and centralized customer data make closing deals easier than ever.

[View Nutshell](/technology/nutshell/)

Close

- Who We Are


- ![Orange chat bubble shape and blue star shape](https://www.webfx.com/wp-content/uploads/2023/05/icon-who-we-are.svg)Who We Are
  - [Our Approach](/about/our-approach/ "Explore our approach to digital marketing")
  - [About Us](/about/ "Get to know WebFX")
  - [Careers (We Are Hiring!)](/careers/ "Explore open positions")
  - [Contact Info](/contact/ "Learn how to contact us")
  - [WebFX Reviews](/about/reviews/ "Read our reviews")
  - [Awards](/about/awards/ "Browse our awards")
- ![Orange circle and blue leaf shape](https://www.webfx.com/wp-content/uploads/2023/05/icon-community.svg)Community Impact
  - [Company Values](/about/company-values/ "Explore our POSITIVE values")
  - [Community Impact](/about/charities/ "Explore our community impact")
  - [FXBuilds](/about/fxbuilds/ "Explore FXBuilds projects")
  - [Equality at WebFX](https://equality.webfx.com/ "Explore our commitment to equality")
  - [STEMFX Program](/about/stem-fx/ "Explore our STEMFX program")
  - [WebFX History](/about/history/ "Explore our history")
- ![Blue circle with a dollar sign](https://www.webfx.com/wp-content/uploads/2023/05/icon-pricing.svg)Pricing Guides
  - [How Much Should a Website Cost?](/web-design/pricing/website-costs/ "Explore website costs")
  - [How Much Does PPC Cost?](/ppc/pricing/ "Explore PPC costs")
  - [Email Marketing Pricing](/email-marketing/pricing/ "Explore email marketing costs")
  - [Social Media Pricing](/social-media/pricing/ "Explore social media costs")
  - [SEO Pricing](/seo/pricing/ "Explore SEO costs")
  - [Local SEO Pricing](/local-seo/pricing/ "Explore local SEO costs")
- ![Blue and orange book shape](https://www.webfx.com/wp-content/uploads/2023/05/icon-content-library.svg)Content Library
  - [Our Blog](https://www.webfx.com/blog/ "View our latest posts")
  - [SEO Checker Report](/seo-checker/ "Get a free SEO audit")
  - [Free Keyword Suggestion Tool](/tools/keywordsfx/ "Get keyword suggestions")
  - [Fix Your Funnel](/tools/fix-marketing-funnel/ "Find marketing funnel leaks")
  - [FAQFox](https://www.webfx.com/seo-tools/faqfox/ "Generate content topics")
  - [View All Tools](/tools/ "Explore all tools")
- #### \#1Best Place  to Work in PA

[View Careers](/careers/)

Close