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TOKYO RUNWAY makes its way to Bangkok | Tenkai-japan:Cool Japan Guide-Travel, Shopping, Fashion, J-pop
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TOKYO RUNWAY makes its way to Bangkok
By Mana - Last updated: 火曜日, 3月 25, 2014 - Save & Share Leave a Comment
“Tokyo Runway”,  te big event that fashionistas anticipate.
Fashion models strut te cat walk wearing popular brands and show off te trendy looks.
Te first “Tokyo Runway Shop” multi brand shop will open in Bangkok in May, which is inspired by te aesthetics of Tokyo Runway.
Within te year, a 2nd shop will open  in te same city, and a total of 5 stores in 3 years.
Te first shop will open in te heart of Fashion city, “SIAM ONE SHOPPING CENTRE”.
Targeting women in their 20’s~ 30’s, total of 8 casual shops like “Olive des Olive” and “NICE CLAP” will be available.
Te great thing about this store, is you can experience te whole culture and not just fashion. They have an event space where music and videos are played. They aim to sell 50,000,000 yen  this year. Gearing up for opening, VERTEX ASIA (partner company of Igritz), Japanese casual brand group FASHION PORT, Thailand’s well known entrepreneur TOB  being te president has build TAO KA NOI company. Combining these 3 companies, they built te Tokyo Runway Marketing Co., Ltd.
Planning to expand beyond te countries of South East Asia, TOB has left a comment at te Tokyo Runway 2014 SPRING/SUMMER show on 3/21. He said that, ” I highly respect Japan’s unique inspiration and imagination. This will definitely be te first step Thailand and Japan will be taking together”.
※Opening 2014 Mid May
Location:Thailand Bangkok「SIAM ONE SHOPPING CENTER」
Brands:Cochinillo,CUBE SUGAR ,GLAD NEWS,MAJESTIC LEGON,NICE CLAP,Olive des Olive,VIFILLE,WIX
※Average sales per customer: 5000yen per piece
Surface area of te store:約100㎡
Te famous model  JUN HASEGAWA strutted te cat walk fiercely at te opening for Tokyo Runway 2014 Spring/Summer on 3/21 at Kokuritsu Yoyogi Kyougijou.
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