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결과 | Ben & Jerry's new super ice-cream – Invent the next hit for Ben & Jerry’s - eÿeka
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Ben & Jerry's new super ice-cream 공모전이 마감되었습니다.
Ben & Jerry's new super ice-cream 공모전 결과를 확인하세요
Invent the next hit for Ben & Jerry’s
Amaze us with your bold idea of a new line for Ben & Jerry’s that will delight Urban Millennials and make ice-cream lovers run to go and buy it as soon as they hear about it.
Presentation with images and text (see template)
4 수상자 92 참여자들 133 작품이 접수됨 31 국가 7 언어
Ben & Jerry's Unilever
Thank you everyone! You submitted some great ideas and really got us thinking outside our regular ideas. We really appreciate all the work you put into it! Our favorite entries were those that tied most closely back to the idea of being a full line that was well differentiated from our current line-up, but premium to it. So many wonderful ideas, it was difficult to choose our favorites.
Now that the contest is over, may we suggest you go get some ice cream to celebrate?
Ben & Jerry's의 선택
eepigni 0 창의력 점수
라벨 & 패키지 디자인
#1 Prize of 3,000€
This was a great entry that really tied together lots of elements from the brief and created something very different for our consumers. It was well designed and incorporated our social mission, and it was clear why this could be a totally separate line from our current offerings. Nice job!
paddyyfr 2,040 창의력 점수
라벨 & 패키지 디자인
#2 Prize of 1,500€
We liked how this was a complete line-up that felt very premium to our existing products, yet very in line with what the brand does. It was well designed and interesting, and felt entirely doable by the brand. The flavor combinations were well thought out and on-brand. Nice job!
vixslay 51,010 창의력 점수
라벨 & 패키지 디자인
#3 Prize of 1,000€
Nice job! We liked the story of travelling the world through cocktails and how that would provide a strong platform for premium ice cream.
AKdaBAOUS 0 창의력 점수
라벨 & 패키지 디자인
#4 Prize of 500€
This was a very out-of-the-box idea, but one that we liked. So much of value these days is about the experience that brands can bring to the consumers, so this was a good spin on how to do that in a unique way--for something that consumers take home! Nice job.
Ben & Jerry's new super ice-cream 커뮤니티
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