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결과 | Ensure – Convince people in their fifties that Ensure is what they need to remain active and healthy. - eÿeka
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en fr ru es pt zh hk ko jp id de it th
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Convince people in their fifties that Ensure is what they need to remain active and healthy.
Create a print ad to convince men and women in their fifties that they should drink Ensure, a nutritional shake.
One print. (PDF only)
4 수상자 6 커뮤니티가 좋아하는 작품 81 참여자들 133 작품이 접수됨 31 국가 9 언어
Thank you all for taking the time to deep dive into the Ensure brief and for ideating and sharing such great concepts. We are very pleased with the quality of ideas and the insights that came out of this exercise. Eyeka is definitely a rich community with strong strategic minds and talented individuals.
Congratulations to the Winners!
NNK 10 창의력 점수
라벨 & 패키지 디자인
#1 Prize of 3,000€
I've discovered eYeka by chance on Facebook. I participated in contest because, I'm looking for a job in add agency but it is really hard to find it in Paris, because all of them prefer hiring trainees. I felt really happy to learn that I won. This is encouraging. I'll keep creating other creations.
We liked the production value and the insight of this concept. This is communicating a strong and compelling message in a very simple and straight-forward way. We also liked that people are not being portrayed on this concept therefore no risk of showing people that are too old/too sick… (no risk of negative interpretation).
Thank you very much for taking the time to create this piece. Our team was very inspired by the simplicity of this execution. Great job and congratulations on winning the first prize!
mysocialduck 5,110 창의력 점수
#2 Prize of 1,500€
We liked the fighting idea which is right on point with our target’s mindset. Lying about your age to your body is a very optimistic and pro-active way to “fight” the aging process. It’s also about "getting up" vs "giving up". Great strategic point of view.
Thank you for unveiling this strong insight. This will trigger interesting and breakthrough executions. Congratulations on winning the 2nd prize!
mysocialduck 5,110 창의력 점수
#3 Prize of 1,000€
This concept is tapping into the right optimistic/pro-active mindset of our target. The visual is probably a little too active for our target, but the message nicely support the background visual.
Congratulations on winning the 3rd prize! Our team appreciated you taking the time to think about this mandate and execute a very compelling piece. Well done!
agurod3c 540 창의력 점수
라벨 & 패키지 디자인
#4 Prize of 500€
Our team really liked the quality of this execution. It is a smart way to express health/aging without depicting models/talents. We particularly liked the insight of “you’re probably not as healthy as you think you are” which is an eye-opening statement for our target. Catchy and disruptive which makes people stop and think about Ensure in a different way.
Great and very intriguing execution. We strongly believe that this piece has a lot of potential from a holistic campaign standpoint. Thank you for sharing such a high quality execution and congratulations on winning the 4th prize. Great job!
피드백 서클에서 참여자들의 투표수에 기반
순위 1 xdev 0 창의력 점수
순위 2 pistol 0 창의력 점수
순위 3 raluca_pantis 0 창의력 점수
순위 1 xdev 0 창의력 점수
순위 2 pistol 0 창의력 점수
순위 3 nak139 6,170 창의력 점수
순위 1 xdev 0 창의력 점수
순위 2 raluca_pantis 0 창의력 점수
순위 3 shabbiralikanchwala 20 창의력 점수
공모전에 참가한 창의적인 참여자들을 모두 만나기
Thank you to all the participants of this contest for your creativity and bright ideas!
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